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Overview

What is Zapier?

The Zapier Automation Platform designed to integrate data between web apps. It is scaled for small to mid-sized businesses, with a functional but limited free version of the program.

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Recent Reviews

TrustRadius Insights

Users have found that Zapier is a versatile automation tool that simplifies complex problems and enhances efficiency in various …
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Awards

Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards

Popular Features

View all 6 features
  • Support for real-time and batch integration (86)
    9.1
    91%
  • Connector modification (86)
    7.1
    71%
  • Pre-built connectors (98)
    6.7
    67%
  • Monitoring console (74)
    6.5
    65%

Reviewer Pros & Cons

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Pricing

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Starter

$29.99

Cloud
per month 750 tasks per month

Professional

$73.50

Cloud
per month 2k tasks per month

Team

$103.50

Cloud
per month 2k tasks per month

Entry-level set up fee?

  • No setup fee
For the latest information on pricing, visithttps://zapier.com/pricing

Offerings

  • Free Trial
  • Free/Freemium Version
  • Premium Consulting/Integration Services

Starting price (does not include set up fee)

  • $29.99 per month 750 tasks per month
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Product Demos

Integrate Calendly with Pipedrive using Zapier

YouTube

How To Set Up Zapier Webhook URL Using WP User Frontend Pro

YouTube

Setting Up Zapier With ServiceTitan

YouTube

Zapier Frontend Demo

YouTube

How to send custom emails with form submission using zapier with demo

YouTube

Zapier Tutorial for Beginners (2022) - Set up Zaps and Automate Your Work!

YouTube
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Features

Cloud Data Integration

Cloud data integration software simplifies the task of integrating data from multiple different cloud applications

7.3
Avg 8.2
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Product Details

What is Zapier?

The Zapier Automation Platform is a platform designed to integrate data between web applications. Zapier automates the communication between apps by relying on “Triggers” within apps to catalyze pre-arranged actions, such as data formatting, and transfers of data between apps. The program featured pre-designed connections for more than 1,500 apps. It is scaled for small to mid-sized businesses and features a free version with limited connector complexity and quantities.

Zapier's goal is to enable automation for any process, allowing users to visualize and build advanced workflows with custom logic, conditions, and filters, with no code needed. Some features include:

  • Multi-step Zaps - Zaps that automate several tasks at once.
  • Paths - Zaps that perform different actions based on if/then logic.
  • Filters - These ensure Zaps run only when certain conditions are met.
  • Schedule - Zaps can be set to run whenever it's right for the process.
  • Formatter - Used to transform dates, currency, text, and more into any preferred format.
  • Webhooks - Can receive data from any service or send requests to URLs—without writing code or running servers.

Zapier's no-code automations include with 6,000+ app integrations from partners like Google, Salesforce, and Microsoft so users can collaborate across departments.

Zapier Video

Welcome to Zapier!

Zapier Technical Details

Deployment TypesSoftware as a Service (SaaS), Cloud, or Web-Based
Operating SystemsUnspecified
Mobile ApplicationNo

Frequently Asked Questions

The Zapier Automation Platform designed to integrate data between web apps. It is scaled for small to mid-sized businesses, with a functional but limited free version of the program.

Zapier starts at $29.99.

Reviewers rate Support for real-time and batch integration highest, with a score of 9.1.

The most common users of Zapier are from Small Businesses (1-50 employees).
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Comparisons

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Reviews and Ratings

(709)

Community Insights

TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!

Users have found that Zapier is a versatile automation tool that simplifies complex problems and enhances efficiency in various industries. With its easy-to-use interface, users can create automation workflows and connect different apps and platforms seamlessly. This has been particularly valuable for businesses in the healthcare industry, as it allows them to connect HIPAA-compliant form solutions like Formsite with other tools like SharpSpring for tracking campaign results. Users in the healthcare industry appreciate how Zapier eliminates manual work and reduces errors by simplifying the process of moving and synchronizing data between different systems.

Zapier is also widely used by online marketing agencies to streamline workflows and reduce the need for direct API integrations. It has become an essential tool for freelancers, enabling them to integrate and automate their daily workflows without technical knowledge. Furthermore, Zapier serves as a link between different marketing software applications, automating numerous processes and simplifying tasks for sales teams, development and systems departments, customer service, and graphic design and art services teams.

The availability of real-time support, even for free users, has received positive feedback from reviewers who rely on Zapier to integrate various systems, such as Chargify for managing subscriptions and CA Flowdock for team chat and notifications. Its ability to integrate with various third-party software and sync data with CRM platforms like HubSpot has been highly regarded as it saves time and ensures data accuracy.

Overall, Zapier is a valuable solution for businesses across industries as it enables easy integration between apps without native integration, minimizes manual work, improves autonomy and productivity, and enhances workflow efficiency.

Users commonly recommend the following:

  1. Try out Zapier: Users suggest giving Zapier a try as it works great and can save time and money. They believe it is a worthwhile product, especially for those with a small marketing stack using various disjointed apps. Users recommend testing zaps and becoming familiar with the process.

  2. Research app compatibility: Users advise researching what triggers and actions are supported by current software solutions before using Zapier. They recommend making sure the apps you want to connect are supported by Zapier and suggest contacting support for specific app integrations.

  3. Explore available zaps: Users recommend checking out the list of zaps available on Zapier and comparing them to the tools you use to see if Zapier can automate some mundane tasks. They suggest connecting all eligible apps to Zapier and experimenting to understand its power. Furthermore, users suggest regularly checking back as Zapier is likely to add more apps over time and integrate with new projects.

Attribute Ratings

Reviews

(26-50 of 106)
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Score 10 out of 10
Vetted Review
Verified User
Incentivized
  • Zapier does a great job connecting multiple platforms to the CRMs that we use such as Keap and ActiveCampaign.
  • Zapier is easy to explain and set up for our clients.
  • Zapier allows our team to pay more attention to strategy than development.
  • I think the pricing structure could be made more clear to users.
  • Definitely more access to additional integrations and more options within those integrations would be helpful.
Malessa Brisbane | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
  • Seems to have widest range of integrations compared to other vendors
  • Very clear and easy to use, from set up to testing and running
  • Some times the interface seems a little slow to load
  • Requires plugin for WooC integration that needs an admin login and password--would be better if just tapped directly into the API like other platforms can
  • Sometimes (though rarely) processes are delayed, which can interfere with business processes
Score 10 out of 10
Vetted Review
Verified User
Incentivized
  • Comprehensive list of modern available apps.
  • No knowledge of coding is required unless you are automating dev scripting.
  • Cheap and scalable. Pay for the number of Zaps you use and adjust pricing if usage changes.
  • There is always one obscure app that isn't in their native support list.
  • No two way workflows/active synchronization. Some rule based automations require external services like IFTTT.
  • No native iOS app.
April 13, 2021

Best in class!

Score 10 out of 10
Vetted Review
Verified User
Incentivized
  • So many integrations! They integrate will all the systems we use.
  • Simple to use! The user interface is clear and guides you through what you need to do.
  • Many useful features such as webhooks, splits, formatters and more to ensure you send your data to the right place and in the right format.
  • Some integrations have limited 'triggers' or 'actions' although the app has many API endpoints available
Score 9 out of 10
Vetted Review
Verified User
Incentivized
  • Communication across multiple departments instantly
  • Data stored in Zapier as well as having it automatically link to any other necessary databases
  • Working with outside companies is easier with Zapier connections
  • Communication across multiple databases from Salesforce to Wootric to Google Sheets
  • Being able to turn off one leg of a Zap without having to delete it or turn the whole Zap off
  • Not all fields populate when using certain aspects of Salesforce, but that could be an SF issue
  • Communication when support is actually needed basically doesn't happen
Aaron Parker | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Incentivized
  • Contact form emails and responses through google docs
  • Automated SEO client onboarding processes
  • Automated client setup in ClickUp
  • Email capture into Active Campaign from Chatmatic
  • Inbound and outbound emails from various software
  • Zaps can break sometimes when software changes
  • Zaps can break sometimes when Zapier has updates
  • The learning curve can be long if there is not a pre-set connection between two softwares
Score 10 out of 10
Vetted Review
Verified User
Incentivized
  • It is an easy way to connect two third party accounts
  • It is efficient
  • It is so easy to connect and make Zaps
  • Sometimes it is hard to understand how to do what they suggest but they did answer email questions
  • There are just so many different ones to choose from that it's hard
Kurt Hoffmann | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
  • Easily helps two different online programs (SAAS) talk to each other.
  • Very user-friendly and intuitive.
  • Easy to set up Zaps.
  • We have multiple forms on Formsite that we need to connect to SharpSpring. It looks like we're going to have to do some additional work to get it to filter them separately. This just came up, so we are still working on it.
  • I really have no other complaints. It's been a great, easy solution to what otherwise would be a complex problem. We also used it to send leads from Eventbrite to SharpSpring.
February 18, 2020

Great product!

Score 9 out of 10
Vetted Review
Verified User
Incentivized
  • Asana -> GSheets.
  • Easy to understand and set up.
  • Though it's easy to use, you do need to have a knack for critical thinking.
  • As the product gets older, more and more apps have easier connectivity to it, but at the beginning, it didn't have a lot of apps to connect easily. A lot has changed in the last few years!
Jean André Gonzalez | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
  • The creation of workflows is really easy
  • Connect tools inside zapier just require a login
  • Whe you create a workflow get the input and output data, is very useful to map property the data
  • Support Customers - Send notification to other areas, integrate differents service desks
  • Operation Area - Pre-fill documents, send notifications, launch process in other tools
  • Development - Connect monitoring systems and send notifications
Score 5 out of 10
Vetted Review
Verified User
  • Quick and easy to set up.
  • Good set of compatible apps.
  • Fairly quick if you are using a paid version.
  • It does break on occasion. You can't debug issues and sometimes have to recreate your connection.
  • Not enterprise ready.
Score 9 out of 10
Vetted Review
Verified User
Incentivized
  • Large library of apps: Zapier supports most major platforms and softwares.
  • Zapier has a user-friendly design, especially for beginners.
  • Helpful testing features: Zapier allows you to test all automations before going live.
  • For active Zaps, their error messaging is not great. It would be helpful to have more data on why a zap has failed.
  • When connecting accounts, I wish they would allow you to sign-in separately, instead of using the accounts you are currently signed in on in your browser.
  • Accounts will occasionally disconnect for an unknown reason.
Arnob Bordoloi | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
  • Excellent automation services between business, productivity, and CRM applications.
  • Zapier has a wide range of integrations available for every business need.
  • User-friendly: it's easy to create and administer zaps.
  • It has very dependable monitoring and notifications in case of failures.
  • Field mapping can get tricky in certain zaps.
  • It has limited triggers in some integrations.
Hector Arritorena | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
  • Easy of use to set up the connection
  • Stability - it has been working for a while
  • Reports when anything unpredictable happens
  • 100% cloud, no hidden surprises
  • Language support. I find it difficult to manage both languages at the same time.
  • Not too simple to log errors for improvement.
Witt Sparks | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User
Incentivized
  • Zapier technical support is outstanding. Their support staff is friendly, responsive, helpful, and knowledgeable
  • The Zapier platform is quite flexible; it can accommodate a variety of needs and use cases.
  • Developing a Zapier app requires coding knowledge and familiarity with software development tools. I think, though, that this is unavoidable due to the nature of developing an app.
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