TrustRadius Insights
Users have found that Zapier is a versatile automation tool that simplifies complex problems and enhances efficiency in various …
Starting at $29.99 per month 750 tasks per month
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What is Zapier?
The Zapier Automation Platform designed to integrate data between web apps. It is scaled for small to mid-sized businesses, with a functional but limited free version of the program.
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Popular Features
- Support for real-time and batch integration (86)9.191%
- Connector modification (86)7.171%
- Pre-built connectors (98)6.767%
- Monitoring console (74)6.565%
Reviewer Pros & Cons
Pricing
Starter
$29.99
Cloud
per month 750 tasks per month
Professional
$73.50
Cloud
per month 2k tasks per month
Team
$103.50
Cloud
per month 2k tasks per month
Entry-level set up fee?
- No setup fee
For the latest information on pricing, visithttps://zapier.com/pricing
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Starting price (does not include set up fee)
- $29.99 per month 750 tasks per month
Product Demos
Integrate Calendly with Pipedrive using Zapier
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How To Set Up Zapier Webhook URL Using WP User Frontend Pro
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Setting Up Zapier With ServiceTitan
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Zapier Frontend Demo
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How to send custom emails with form submission using zapier with demo
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Zapier Tutorial for Beginners (2022) - Set up Zaps and Automate Your Work!
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Features
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Product Details
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- Integrations
- Tech Details
- FAQs
What is Zapier?
The Zapier Automation Platform is a platform designed to integrate data between web applications. Zapier automates the communication between apps by relying on “Triggers” within apps to catalyze pre-arranged actions, such as data formatting, and transfers of data between apps. The program featured pre-designed connections for more than 1,500 apps. It is scaled for small to mid-sized businesses and features a free version with limited connector complexity and quantities.
Zapier's goal is to enable automation for any process, allowing users to visualize and build advanced workflows with custom logic, conditions, and filters, with no code needed. Some features include:
Zapier's no-code automations include with 6,000+ app integrations from partners like Google, Salesforce, and Microsoft so users can collaborate across departments.
Zapier's goal is to enable automation for any process, allowing users to visualize and build advanced workflows with custom logic, conditions, and filters, with no code needed. Some features include:
- Multi-step Zaps - Zaps that automate several tasks at once.
- Paths - Zaps that perform different actions based on if/then logic.
- Filters - These ensure Zaps run only when certain conditions are met.
- Schedule - Zaps can be set to run whenever it's right for the process.
- Formatter - Used to transform dates, currency, text, and more into any preferred format.
- Webhooks - Can receive data from any service or send requests to URLs—without writing code or running servers.
Zapier's no-code automations include with 6,000+ app integrations from partners like Google, Salesforce, and Microsoft so users can collaborate across departments.
Zapier Video
Welcome to Zapier!
Zapier Integrations
- Microsoft Excel
- Google Sheets
- Salesforce Sales Cloud
- HubSpot Marketing Hub
- Airtable
- Google Drive
- Slack
- Mailchimp
- Trello
- Discord
- Calendly
- Typeform
- ActiveCampaign
- Asana
- Shopify
- Dropbox
- Wix
- Twilio
- QuickBooks Online
- Jira Software
- Xero
- Constant Contact
- Microsoft Teams
- Square POS
- Intercom
- GitHub
- OneDrive
- Microsoft 365
- Smartsheet
- SurveyMonkey
- Basecamp
- Keap
- Leadpages
- Pipefy
- Ecwid by Lightspeed
- Formstack Forms
- Gumroad
- PostgreSQL
- Microsoft SQL Server
- Bitrix24
- FreshBooks
- Redtail CRM
- Insightly
- GoTo Webinar
- Google BigQuery
- 5000+ applications
Zapier Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | No |
Frequently Asked Questions
The Zapier Automation Platform designed to integrate data between web apps. It is scaled for small to mid-sized businesses, with a functional but limited free version of the program.
Zapier starts at $29.99.
Reviewers rate Support for real-time and batch integration highest, with a score of 9.1.
The most common users of Zapier are from Small Businesses (1-50 employees).
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Community Insights
TrustRadius Insights are summaries of user sentiment data from TrustRadius reviews and, when necessary, 3rd-party data sources. Have feedback on this content? Let us know!
- Business Problems Solved
- Recommendations
Users have found that Zapier is a versatile automation tool that simplifies complex problems and enhances efficiency in various industries. With its easy-to-use interface, users can create automation workflows and connect different apps and platforms seamlessly. This has been particularly valuable for businesses in the healthcare industry, as it allows them to connect HIPAA-compliant form solutions like Formsite with other tools like SharpSpring for tracking campaign results. Users in the healthcare industry appreciate how Zapier eliminates manual work and reduces errors by simplifying the process of moving and synchronizing data between different systems.
Zapier is also widely used by online marketing agencies to streamline workflows and reduce the need for direct API integrations. It has become an essential tool for freelancers, enabling them to integrate and automate their daily workflows without technical knowledge. Furthermore, Zapier serves as a link between different marketing software applications, automating numerous processes and simplifying tasks for sales teams, development and systems departments, customer service, and graphic design and art services teams.
The availability of real-time support, even for free users, has received positive feedback from reviewers who rely on Zapier to integrate various systems, such as Chargify for managing subscriptions and CA Flowdock for team chat and notifications. Its ability to integrate with various third-party software and sync data with CRM platforms like HubSpot has been highly regarded as it saves time and ensures data accuracy.
Overall, Zapier is a valuable solution for businesses across industries as it enables easy integration between apps without native integration, minimizes manual work, improves autonomy and productivity, and enhances workflow efficiency.
Users commonly recommend the following:
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Try out Zapier: Users suggest giving Zapier a try as it works great and can save time and money. They believe it is a worthwhile product, especially for those with a small marketing stack using various disjointed apps. Users recommend testing zaps and becoming familiar with the process.
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Research app compatibility: Users advise researching what triggers and actions are supported by current software solutions before using Zapier. They recommend making sure the apps you want to connect are supported by Zapier and suggest contacting support for specific app integrations.
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Explore available zaps: Users recommend checking out the list of zaps available on Zapier and comparing them to the tools you use to see if Zapier can automate some mundane tasks. They suggest connecting all eligible apps to Zapier and experimenting to understand its power. Furthermore, users suggest regularly checking back as Zapier is likely to add more apps over time and integrate with new projects.
Attribute Ratings
Reviews
(51-75 of 106)Companies can't remove reviews or game the system. Here's why
- Zapier is very intuitive. It instinctively grabs info from one app and asks me what I would like to do with it with the other app. It sometimes reads my mind!
- I love how it just knows the unique features of each app and can suggest different ways of "communication."
- I love the fact that it wants me to test the "zaps" to make sure that they are set up correctly.
- Seriously nothing, but if I were to be very picky, I'm sure there are more lesser-known apps Zapier could connect to.
- If I were to be even pickier, the range of zaps for some popular apps could be expanded.
April 10, 2019
You get a Zap and you get a Zap and you get a Zap!
- Automate notifications
- Trigger actions between systems
- Simple interface
- Pop up best use case examples when creating Zaps
April 10, 2019
Clean, organized, and quick!
- Real-time update as entries come in, self-populating the spreadsheets connected to the landing pages, etc.
- Works with Google Sheets to integrate into overarching company software.
- Makes data review so much more simple when everything is in a clean, sortable spreadsheet.
- I don't think that Zapier is user-friendly enough for everyone to be able to easily figure out how it works.
- Did almost everything we needed it to do to move information and data points back and forth between our software.
- Pretty reliable in triggering the automation we needed to run.
- Good about communication on failed Zaps and subscription limits.
- I know this is more on the companies that integrate with Zapier, but some of their integrations have limitations on what can trigger or what can be triggered through the software.
March 23, 2019
The application that brings it all together.
- Connects cloud-based software
- Provides an opportunity to automate processes
- Increases productivity by opening up possibilities that individual software can't achieve on its own.
- Zapier can continue to make it easier to integrate applications with one another
- [It would be great] If you could create automation that works on data already stored in the programs - like PieSync.
- Continue to add more triggers and actions.
March 14, 2019
A Good Business Tool for Growing Business
- Very easy to use and setup. I was not intimidated at all the first time I set up a Zap.
- Has tons of different apps to use for syncing. This makes them a very powerful tool to use.
- You get a lot of nice features for the free version.
- No phone support offered.
- The pricing structure is not flexible enough for my business needs. The next pricing plan is way more than I need. It would be nice to have more customizable plans.
- For some of the applications I would like to use, there is limited functionality, which makes it almost pointless to use.
- Very Easy to use, it includes pre-configured integrations called Zaps that let you start making use of Zapier right away.
- Zapier's user interface and the way it works is designed in a way that presents a very low learning curve for beginners but is very powerful and includes very advanced options for more experienced developers.
- A very innovative service concept that opens the door for everybody to be more efficient and productive by eliminating repetitive tasks and linking many different APPs.
- Very well documented and has tons of online free content to learn more about its features, capabilities and other related topics.
- The free version only lets you create integrations that have two-steps, making it hard to create more complex and useful Zaps.
- Licensing options are very rigid; there aren't many options to adjust plan type to your specific needs so in our case many of the included features are overkill.
- Moving data between Zaps is not possible, the only way to work around this is by replicating Zaps and adding conditional logic that allows certain Zaps to run depending on the event. Even so, adding an option to move data between Zaps would be a lot better.
February 04, 2019
The Easiest Way to Tie Together All Your Business Apps
- Very intuitive and easy to use interface.
- Massive library of apps and services to integrate together.
- Straightforward descriptions about what each trigger and action does.
- It's probably a moot point since Zapier is mainly geared towards business automation rather than consumer products, but I will say that IFTTT.com has a wide breadth of DIY and Internet of Things integrations for things like automating various hardware and smart home devices.
January 16, 2019
Their tagline really says it all - Zapier makes you happier
- Zaps are incredibly straightforward to make and test.
- Support in a 1:1 way, in addition to great documentation, even for free users.
- With a fine point on it - they make something that seems difficult into something that isn't just easy, it's delightfully easy.
- You know, I can't think of a function within Zapier that I want to be improved.
- What I want Zapier to do is to grow their infrastructure, specifically with Squarespace commerce and Constant Contact.
- Intuitive interface that is easy to use - even for non-techies.
- The number of integrations available! (There are over 1000+ apps!)
- Pricing - Zapier can be quite expensive if you have a large number of zaps.
- Zaps can't be duplicated.
January 07, 2019
Zapier makes you happier!
- It's a very intuitive interface. We learned it fast and we don't need to know any code to automate so many processes.
- The number of web apps Zapier plugs in to is mind boggling! The rate of growth of: A. the amount of apps and B. the amount of triggers and actions on each app is impressive and means that, if it doesn't do what you want right now, it probably will soon. I wouldn't bother taking on a new app for us or our clients if I knew it couldn't plug in to Zapier.
- One of our favourite tasks for Zapier is to automate our spreadsheets. Google Sheets (and Airtable) are far more powerful when you can trigger actions right from within your spreadsheet workflow.
- It's frustrating that steps within a Zap can't be duplicated. eg. If you setup a formatter step to capitalise first name, you can't just duplicate that for last name you have to go through the process again which is time I could be spending elsewhere.
- It would be wonderful if Zapier could become a fully functional visual programming tool. For me the two key tools it'd need to do that are branching and looping. They are fundamental to actual coding but aren't available in Zapier. This means making some long hacked processes around it with clunky filters and multiple parallel Zaps which is far less efficient. (Edit: Paths on Zapier has solved one half of that problem!)
- I'd like to be able to setup a client's account within our's and effectively "host" their Zaps as long as they're with us so that they don't need to see monthly bills. Then, have the ability to break their account out if they wanted to go it alone. (Edit: I've heard this problem is on the roadmap)
January 02, 2019
Saving Money Starts With Automation, Zapier Is The Clear Choice
- Simple to learn & implement
- Works with just about every app/platform you can think of
- Attractive pricing model given the true value of this tool
- Saves time, money, and increases efficiencies
- Best part of Zapier is they're always working to improve features, integration availability, and speed of the processes, I can't think of anything that I would want to improve at this point.
January 02, 2019
Zapier gets the job done (so I don't have to)
- Easy to use.
- Easy to find zaps.
- Easy to understand how to turn on zaps.
- Easy to see if zaps are working.
- Easy to change or alter zaps.
- I wish that the basic Zapier plan was more affordable, I only use the free version but know I could benefit from upgrading.
- I wish that the free plan zaps worked faster.
- I think the response time for contacting for help could be faster.
December 19, 2018
Zapier powers up small businesses with many awesome integrations
- Zapier integrates brilliantly with so many different tools. Whatever you use, the chances are Zapier works with it.
- Everyone in our team (even the less technical people like me) use Zapier with ease. It just requires a little thinking through about how your process works and you're good to go! It's intuitively laid out and guides you through how to set up a Zap step-by-step.
- Zapier sends us helpful email alerts when something goes wrong. It pinpoints which tool is having issues in the email itself. This helps us reduce our time to resolution. If we know that we've just changed our LinkedIn password, and then Zapier sends through an alert to say our integration with LinkedIn is down. This way we quickly know the cause.
- Zapier prices by the number of Zaps you send. If your budget is limited, you'll need to prune your zaps as you go along.
- Everybody on the team needs to know what Zaps are in place. If you've set up a Zap to trigger an email to a customer from a CRM button press, and somebody isn't aware about the Zap... you might end up sending emails unintentionally. In this case, I would encourage tooltips wherever you use triggers.
- I'd love to see a page on Zapier's website where it says which integrations it's working on e.g. our old accounting system didn't integrate with Zapier... so we migrated to a new accounting system. If we had known that was to change... we might have stayed.
November 05, 2018
It’s like having another employee!
- Integrates with a large number of other softwares and their APIs.
- Customizable and allows rules to be able to tailor zaps to your specific needs.
- Simple to understand and use interface.
- Can’t think of many but one thing is I’d like to have more customization around delays.
- Nice if it could export information back into systems easier but I’m sure this is a limitation of the systems and not Zapier.
October 08, 2018
Automate your life!
- Automate simple and complex tasks alike
- Scalable for extensive business contexts
- Integrations! The number of third parties Zapier integrates with is unmatched
- While most pick up on how to use Zapier pretty quickly, we have a number of people in the organization who aren't as tech-savvy and had difficulty understanding exactly how the platform worked—improving the interface might help with that
- Sometimes, triggers aren't available, but that's honestly rare
August 29, 2018
Zapier is an integration machine!
- Easy to set up integration with HubSpot
- Easily set up "Zaps" to pull in data from one data source and send to another
- Easily replay "Zaps" if there is an issue
- Easily view Task History
- On the lower level plans, there can be an issue with API overload.
- The welcome dashboard is an "Explore" page to find more Zaps. A better one would be the dashboard.
- Better support for lower tiers
August 17, 2018
A simple way to automate tasks and connect your software
- Simple UI and UX
- Lots of integrations with a bunch of apps, including webhooks
- Makes automation easy by the way of straightforward connections between many of the most popular (and up and coming) apps
- The pricing isn't clear on the pricing page, it causes confusion because you have to talk to someone about pricing based on your specs. Other than that, I like Zapier, it's pretty good.
August 14, 2018
Zapier is an essential tool in my daily workflows!
- The thing I like about it the most is the GSheets integration and how that connects to other marketing or CRM platforms. I use various channels for lead generation and acquisition, and if something doest not talk to another, there is always a Zap for it.
August 10, 2018
Zapier is a Time Saver!
- Automation - the backbone of Zapier and the magic sauce...no coding of APIs required.
- Easy interface - You don't have to be a programmer to use it.
- Professional service - I have used the others (ITTT) but I found Zapier to be more professional both in the website and tools, but prompt in service.
- Not all tools are on the platform...but that is not necessarily their issue.
- Some of the triggers and hooks are limiting...I don't have full access to all of the ways to get the data out of systems as I hoped.
- Sometimes it is hard to keep track of the different connected systems.
August 07, 2018
Easy Automation!
- The Chrome extension to push tasks on demand
- The scheduler zap, which allows tasks to run at a specified date and time
- The webhook zap
- Even with the Professional Plan, Zaps can only be scheduled to run every 5 minutes, but there are instances when I'd like to be able to run a zap more often.
August 04, 2018
Zapier - The integration king
- Zapier is the best integration tool for small businesses on the market. It can integrate all the major tools you might be using in your small business, like your CRM, Project Management Tool, Communication Tool, Marketing Tools, etc
- Zapier is great providing a solid task history of the different tasks it has performed and letting me know if something failed. That way I can go back and check to make sure it wasn't the way I set it up. It also has some filter features, which allow me to NOT run certain tasks if necessary.
- Zapier is good at process-driven automation. For example, when we get a new lead into our CRM, we can 1. Add them to Google Contacts, 2. Create a Google Folder with their name on it 3. Send the sales team a notification on Slack and 4. Send that prospect a text message.
- I'd love to see a more visual automation builder for Zapier. Because it's process driven, it would be nice to see a flow-chart style tool so I can see how my automation are connected and branching based on different logic.
- The dashboard seems a little cluttered. Every time I log in, I have to click around a few times to find what I'm looking for.
- That's really about it. Zapier is one of my favorite tools, so there aren't very many negatives.
July 29, 2018
Zapier is a must for growing businesses
- Beautiful and simple UI/UX. Anybody with any level of knowledge about coding can easily get started with Zapier
- The sky is the limit. With custom code and webhook capabilities, there's a great deal of power that can be unlocked for more advanced users, allowing for custom calls into an API that Zapier would not otherwise support.
- Great customer support. Zapier staff is all hands on deck when it comes to support, from the top to the bottom. While there are designated support staff, everyone playing a part in support allows for prompt responses.
- There are some applications that have very limited functionality, making it difficult for the beginning user to have powerful integrations with those applications.
- The pricing structure when you exceed the given tasks for the highest level plans are not unfair, but the lack of flexibility for "enterprise" type of plans can be frustrating as our business grows.
July 24, 2018
The All-In-One Integration tool!
- CRM Integrations
- Great UI
- Task Tracking
- Reporting regarding different types of integrations.
- Better options for error reporting.
July 24, 2018
Zapier Makes you a Wizard!
- Plenty of integrations to choose from. I have rarely ran into a system I've wanted to integrate that Zapier did not already have something built.
- Simple to use. This type of work would be impossible with my developer skill levels (which are practically none). Zapier makes me look like a wizard to the rest of my company.
- Very Affordable. No only do they have a free option if you are just integrating a few things, but their paid tiers are affordable and each one makes sense to a specific audience.
- I genuinely like everything about Zapier, the only negative I can drum up would be that once in a while I run into an app that doesn't have the trigger I want or at worst, a few apps that are not available for integration at all