Overview
What is ZoomInfo Operations?
ZoomInfo OperationsOS/RingLead is a comprehensive data quality management platform for sales and marketing operations teams to clean, enrich, and route their go-to-market data.
Zoominfo - you wont go wrong in selecting this tool for your sales team.
Necessary tool, good value
Easily Accessible Data
A good stopgap solution for lead routing, but better competitive products exist
Good Tool for Mass marketing but not so good for targeted specific marketing activities.
Ease of access!
World class tool to up-level your B2B prospecting
Review of EverString for Prospecting
EverString has helped light a FIRE within our marketing organization.
EverString Early Impressions
How EverString has enriched our sales pipeline and filled in the gaps that others couldn't!
EverString, no strings attached, all the benefits you want in sales!
A good solution for growing or mature ABM processes
RingLead DMS Capture Pilot User
Awards
Products that are considered exceptional by their customers based on a variety of criteria win TrustRadius awards. Learn more about the types of TrustRadius awards to make the best purchase decision. More about TrustRadius Awards
Pricing
What is ZoomInfo Operations?
ZoomInfo OperationsOS/RingLead is a comprehensive data quality management platform for sales and marketing operations teams to clean, enrich, and route their go-to-market data.
Entry-level set up fee?
- Setup fee required
Offerings
- Free Trial
- Free/Freemium Version
- Premium Consulting/Integration Services
Would you like us to let the vendor know that you want pricing?
9 people also want pricing
Alternatives Pricing
What is Clear Analytics?
Clear Analytics is a business intelligence solution that enables non technical end users to perform analytics by leveraging existing knowledge of Excel coupled with a built in query builder. Some key features include: Dynamic Data Refresh, Data Share and In-Excel Collaboration.
Product Details
- About
- Integrations
- Competitors
- Tech Details
- Downloadables
- FAQs
What is ZoomInfo Operations?
ZoomInfo Operations Features
Data Quality Features
- Supported: Data source connectivity
- Supported: Data profiling
- Supported: Data element standardization
- Supported: Match and merge
- Supported: Address verification
ZoomInfo Operations Screenshots
ZoomInfo Operations Videos
ZoomInfo Operations Integrations
ZoomInfo Operations Technical Details
Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
---|---|
Operating Systems | Unspecified |
Mobile Application | No |
Supported Countries | United States, Canada |
Supported Languages | English |
ZoomInfo Operations Downloadables
Frequently Asked Questions
Comparisons
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Reviews and Ratings
(209)Attribute Ratings
- 8.2Likelihood to Renew6 ratings
- 9.1Availability1 rating
- 9.1Performance1 rating
- 8.4Usability14 ratings
- 8.5Support Rating4 ratings
- 9.1Online Training1 rating
- 10Implementation Rating3 ratings
- 9.1Configurability1 rating
- 9.1Product Scalability1 rating
- 9.1Ease of integration1 rating
- 9.1Vendor pre-sale1 rating
- 9.1Vendor post-sale1 rating
Reviews
(1-5 of 5)EverString has helped light a FIRE within our marketing organization.
- Identify new accounts showing intent in our software vertical
- Monitor intent across target accounts to know when best to engage
- Monitor current customers around renewal time to understand where they might be looking to expand or fill gaps.
Additional information regarding our use case can be found here: https://www.slideshare.net/TimothyHarris16/everstring-dialsource-smart-selling-tools-webinar
- ABM Targeting and Ideal Customer Persona development.
- Identifying buyer intent.
- Qualifying companies through the combination of demographic, firmographic and technographic data.
- Accurate account and contact data.
- Great Salesforce connection
- Expanding their database of business contacts.
- Data accuracy in smaller companies and expanded data across enterprise organizations.
- If you are working to develop your targeting and ABM strategy this is a great tool to help better understand your target markets and ICP.
- Looking to understand the search terms and overall interests of companies
- Identify key contacts at target accounts.
- Enrich Salesforce with accurate contact and account data.
- Increase Pipeline
- Reduce Marketing spend
- Improve relevance in messaging.
- Increased lead quality.
- Better penetration into key accounts.
- Improved ability to connect and resonate messaging with the intent data driving the initial (internally identified) reason to connect.
- Verify technology stack usage to qualify accounts right away.
+ Not the best phone data.
+ Really good digital information.
- Salesforce
- Identifying Key Accounts
- Measuring keywords and intent in industry verticals and at accounts.
- Finding new leads and prospects that fit our IBP
- Intent data to trigger drip campaigns
- Data to improve context when doing outreach.
- Better use across sales and CSMs
- Increased usage of data in Marketo camapigns and as triggers,
- Creating Account Lists
- Monitoring Intent data in CRM
- Search functionality across accounts and contacts
- List exports are delayed but still work
- Importing data into Salesforce
- Managed packet can feel a bit overwhelming for non-technical.
EverString, an 8.5 out of 10
- Accurate Data
- Filtering ability
- Intuitive interface
- Limited search capability
- Outdated contact info
- No app
- Find C Level team
- Filter by industry
- Geographically identify territory
- Data integration into CRM
- Creation of users preferred audience
- Faster data integration
- Allow single account data integration
- Product Features
- Product Usability
- Vendor Reputation
- Don't know
- Geo filtering
- Creating Audiences
- Search requires website URL
Great for prioritization!
- Intent-- helps us prioritize accounts and we we have seen results.
- Customer service-- although their team doesn't always know the answer, they do work closely with you to try work out problems.
- UI-- the UI is very user friendly and sophisticated.
- Their customer service team doesn't fully understand the intricate details of the solution.
- Their integrations could be improved, especially with Salesforce and Terminus.
- I wish all the data available in the widget for Salesforce was available to be pushed into Salesforce to create custom reports.
- Prioritization for sales outreach
- Prioritization for marketing ads
- Help with account creation
- We have used Surge to prioritize sales outreach
- We have used the overall surge score in a formula to give an overall account score
- As of right now, I am not sure. Maybe more people in our organization would use it more directly.
- Price
- Product Features
- Product Usability
EverString is a must for ABM success!
- Easy to use and integration with Salesforce and Bombora
- Great customer support and help to ensure our success
- Innovation in product and strong vision oh how AI can help B2B marketers
- Comprehensive and accurate data
- Would love to see more options for filters, ways to create lists and export them without having to manipulate in Excel
- Integrations to Marketo
- Account insights
- For score for leads or accounts in Salesforce
- Predictive fit model for finding new accounts to target
- Prioritization of accounts for ABM
- Used it to help prioritize large tradeshow lead list
- Real time use for lead or account scoring in conjunction with Marketo or Engagio
- Product Features
- Positive Sales Experience with the Vendor
- Implemented in-house
- Getting users set up in Everstring and Salesforce
- Not uploading lists correctly
- Online training
- Self-taught
- Publishing data over to Salesforce
- Uploading a list and scoring it
- Seeing the criteria used in the model
- Marketo
- File import/export
- Additional functionality
- Enhanced features
Everstring helped us identify wasted sales & marketing effort and shift focus on the most promising accounts.
- Quickly and easily integrates with our CRM and marketing automation platform. This makes the data accessible throughout the organization
- Provides an integrated lead generation option to help us grow our database with the correct set of prospect leads. Documents
- In addition to the initial data model, included a re-calculation at various times during the year, enabling our model to reflect our most up-to-date sales data.
- Provided a customer success representative that walked us through each step of the implementation, helped us understand our results, and helped integrate with our marketing automation and CRM platforms.
- I would like to have a lookup capability for leads or accounts without having to add to our CRM system first.
- Would like to have a "quick rescore" feature for individual accounts or leads without having to rescore my entire database.
-- Prioritizing outbound sales activity
-- Prioritizing marketing list development activity
-- Improving our lead scoring models
-- Identify target accounts for our ABM initiatives
-- Determine whether an event is worth participating in based on scoring the attendance list
-- Developing target lists for event invitations, campaign membership or other markinitiativesatives
-- Rating the effectiveness of marketing programs
-- The Everstring score helps us prioritize who we include in demand generation marketing campaigns
-- We use the Everstring score to evaluate events--comparing the pre-registration lists with our score for those leads.
- When we first deployed Everstring, we saw that 55% of our prospecting activity was against C and D rated leads, which have a very low conversion rate and very little revenue. We determined that we could increase company revenue by 16% and more than double the opportunity pipeline if we simply switched the prospecting time on C- and D-rated leads to A's and B's and maintained the same conversion and close rates.
- We still have some fear that we may miss out on qualified leads that improperly score low, however, we have overcome our concerns by agreeing that any inbound leads will be routed to sales teams even if the scores are below the MQL threshold.
We saw Lattice Engines, 6sense, and Mintigo as being more expensive with capabilities beyond our initial requirements and beyond our budget limitations.
Everstring offered a flexible paid trial period, pricing that fit our budget, and had good integration with our CRM and marketing automation. We also relied on strong customer references.
- Field Sales/Business Development has used the data to help select target accounts for our ABM initatives
- Inside Sales used Everstring data to prioritize their outbound prospecting efforts
- Marketing uses the data to select contacts for marketing campaigns, invitation lists, and event evaluation.
- Prioritize sales prospecting efforts
- Select leads for event or campaigns
- Evaluate event programs based on attendee lists
- Evaluating events based on the Everstring scores of pre-registered attendees. We've shifted budget in our event program based on the scores of those attending.
- As we develop and refine our ABM target lists, we can use the Everstring data as a key factor in determining whether a company should be removed or added to our target lists.
- We are hoping to connect the Everstring data to an upcoming programmatic advertising trial.
- Price
- Product Features
- Product Reputation
- Vendor Reputation
- Analyst Reports
- Third-party Reviews
- Implemented in-house
- Getting the financial approval internally was the most significant issue. Our leadership thought we had a strong understanding of our most likely customers and that the results of the trial wouldn't show anything we didn't already know. The reality is that we found more than half our prospecting was against low-rated accounts that were unliekly to ever convert.