Using Bronto for email marketing
January 18, 2019

Using Bronto for email marketing

Tom Austin | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Bronto Marketing Platform

Bronto is being used across all areas of the business. It is used for most of our email marketing needs whether that be marketing or transactional. We also use Bronto for pulling out data segments for other areas of the business due to the ease of accessing it.
  • Integration with NetSuite
  • Constant updates to the platform
  • Simple and easy to use
  • There are lots of extra apps that you can purchase however, I feel like some of these apps (i.e pop up manager) could be better - they’re way far behind other apps available
  • Post GDPR, we've seen a massive increase in open, click, and conversion rates.
  • Cart recovery helped reduce basket abandonment.
We used the NetSuite backend, and the connector integrates perfectly with Bronto. It allows us to bring in real-time data to be leveraged in our marketing campaigns.

Bronto Marketing Platform (discontinued) Feature Ratings

WYSIWYG email editor
7
Dynamic content
7
Ability to test dynamic content
5
Landing pages
1
A/B testing
5
Mobile optimization
6
Email deliverability reporting
8
List management
8
Triggered drip sequences
Not Rated
Dashboards
7
Standard reports
5
Custom reports
3