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Great service - Cision Communications Cloud is very user-friendly!
Updated May 17, 2021

Great service - Cision Communications Cloud is very user-friendly!

Danielle Garton | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Software Version

TrendKite

Overall Satisfaction with Cision Communications Cloud

Cision Communications Cloud (Trendkite)* is used by account coordinators and account executives to create monthly and quarterly reports for clients. We are specifically in the media relations branch of our small company. It gives us the tools to demonstrate value to clients, especially those who might not understand the power of PR. We create reports on a monthly, quarterly and as needed basis. Sometimes clients ask for a custom report before a board meeting or for a specific launch.


*This review was written before Cision acquired TrendKite. TrendKite is now part of Cision Communications Cloud.
  • I like that Cision gives us specific numbers (ad value, total readership, etc.) as many of our clients respond best to concrete facts like this.
  • Cision customer service is the best! I've never waited for more than 5 minutes for a response, they are always nice and willing to explain things to me clearly.
  • I like the real-time media alerts that you can sign up for, it helps me keep track of media hits when I'm not actively thinking about them.
  • Cision often picks up coverage that isn't from my clients, so I'll have to go in and delete them.
  • It would be nice to be able to edit the information from within a report and not have to go back to the dashboard and then re-pull the report.
Cision Communications Cloud (TrendKite) is much better in my opinion. NASDAQ was not user-friendly and very confusing to set up. They had a more extensive social media monitoring system but we couldn't understand how to use it so it wasn't worth it. Cision Communications Cloud is easy to use and they have that chat box right on the website so if you're confused it's easily solved.
Cision Communications Cloud (TrendKite)* is great for pulling reports for a specific time period or launch. If your client has a product launch and wants to see all coverage (syndicated included) from that launch time period it works very well. Also works well for monthly/quarterly reports to demonstrate value for executives and board members who might not understand the value of PR. Probably not the best if you wanted to highlight ONLY work the agency has done and not include syndicated information.

Transition from TrendKite to Cision Communications Cloud

Fantastic! I've never had a problem, I usually get the same few people. Baylor and Alyssa are so amazing and helpful. They realize that I'm confused all the time and clearly explain everything to me and even give examples. I like that if a client has a question I don't know the answer to I can just ask them and get a clear-cut answer.