Overall Satisfaction with Monetate
We use Monetate across our 6 websites to personalise and test content/functionality/aesthetics/UX. It has helped us understand what customers respond best to and how to offer the best user experience per the different individuals/segments we can target. It has also helped us when a quick fix is needed and our IT solutions aren't able to turn around with immediate effect.
- Supportive account team to help us use Monetate to the best of its capabilities
- Intuitive to use and learn
- Has a vast array of functionality options to maximise possibilities to test/personalise
- Monetate-built actions are often locked down so the client user cannot amend to be bespoke for their needs. Therefore any changes wanted require a new Monetate dev ticket. This can be time consuming
- We have seen positive growth in our two biggest KPIs - Conversion and AOV