Overall Satisfaction with Salesforce Commerce Cloud
We use Salesforce Commerce Cloud to sell optical glasses and sunglasses. We increased the customer experience for our customer journey making it simple to use at a lower cost. We can use social and web campaigns.
- Advice from artificial intelligence to change predictive products.
- Insights into the customer journey to know what we need to change or do better.
- Products and catalogs sections are easy to use and to go live with new products.
- It constantly freezes when you need to make changes in a contact, but you just need to refresh and start again.
- Converting something often can be cumbersome because if you convert but don't make an opportunity in the lead it just becomes an account.
- Positive impact on brand awareness for customers because they see we are moving to digital.
- The solution helped us increase our sales because customers just need to access to the app in order to buy. Our sales were moving faster than ever.
- The negative impact was cutting off half the sales representatives because they weren't needed anymore. From
- 20 employees on the sales department to 10 employees.
- Oracle ATG Web Commerce, OutSystems, SAP Cloud Platform, Magento Commerce and part of Adobe Commerce Cloud
At the time, Salesforce was the leader in the Gartner quadrant and it was an easy to use platform that really understood us. They had a process of understanding your needs and adapting the solution to those needs. The services they provide are really useful.