Simple and effective
December 02, 2020

Simple and effective

Craig Hood | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with BriteVerify

We use BriteVerify at the point of entry of our email addresses on our consumer and Health Care Professional websites. We also use it to validate our databases on a yearly basis. We use both upload list and API.

As for preventing business issues, if we don't use it we have invalid email addresses in our database and then when we send out emails to these invalid email addresses we impact our Email Reputation.
  • It is a quick API call effort that is easy to implement with only 4 responses.
  • There is the ability to upload a list and API calls, so that makes it easy to use.
  • Easy to download the list of Invalids in multiple file formats.
  • Combining this product with other Validity products for a bundles price is a good idea, but the minimal size of usage is not fitting our needs. Seems like we are paying for something we are not using.
  • Similar products have a database aspect that allows us to identify any known SPAM traps.
  • Similar products allows for suggested corrected addresses for examples that are domain issues. e.g. @gmail.comm.
  • It prevents bad email addresses getting into database.
  • Prevents us from sending out emails that shouldn't be sent and will impact email reputation.
It could have a couple more aspects that would make it better:

  • Backed by database of SPAM traps and other things that should be used to catch bad email addresses.
  • Could be lower starting volume to fit more of what customers need.
  • Could have an aspect of recommending correct email address.
It fits well with other Validity products like ReturnPath email reputation monitoring.