Item: Salesforce Sales Cloud
Rating: 8
Author: Daniel Cooper

Use Cases and Deployment Scope

[Salesforce.com] is the automated CRM platform that helps the marketing team follow leads until they are ready for conversion, track all customer information and interactions, and provide a central location to store the customer data. The dashboard displays real-time sales data and custom reports from a mobile device or web browser.

Pros and Cons

Tracking deals and amplifying winning performances of sales representatives to promote healthy competition.
Managing of customer experiences while on the go using the native mobile apps for iOS and Android.
Creation of a systematic pipeline through automation of the whole marketing process to generate quality leads.

For us to get the most out of Salesforce we had to pay for add-ons.
The setup and configuration of the Salesforce system is complex and time-consuming.
There is something new to learn everyday.

Return on Investment

Better customer relationships have resulted to higher customer satisfaction.
Segmentation of lists for running specific customer marketing campaigns.
Nurturing potential and new customers and overall better customer retention.

Alternatives Considered

Freshworks CRM (formerly Freshsales)

The Visual Workflow is the best feature of [Salesforce.com] that I like most due to how fast I can drag-and-drop business processes such as deals, expenses and discounts. Salesforce supports communication between myself and my team and faster sharing of files for better productivity. The team can handle their activities while at the office or on the field.

Key Insights

Do you think Salesforce Sales Cloud delivers good value for the price?

Yes

Are you happy with Salesforce Sales Cloud's feature set?

Yes

Did Salesforce Sales Cloud live up to sales and marketing promises?

Yes

Did implementation of Salesforce Sales Cloud go as expected?

Yes

Would you buy Salesforce Sales Cloud again?

Yes

Other Software Used

monday.com

Usability

It provides the marketing team with a systematic pipeline from lead to conversion. The sales team have a clear view of conversions that help us create adaptive weekly forecasts and use those reports to achieve a more balanced assignments among the reps. It offers advanced marketing solutions with powerful tools for conducting deep analysis of user engagement and identifying insights.

Support Rating

Users of [Salesforce.com] can contact the support via phone, email or live support. There is a chat option in their website that can be used to get instant feedback from an agent regarding the product information, login help or any other. They take user feedback positively and are always ready to improve.

Likelihood to Recommend

[Salesforce.com] is well suited for creating campaigns, tracking clicks, cutting the sales cycle and automating the whole marketing process. Salesforce provides a full view of the customer, such as communication history, activity history, social mentions and so much more using contact management. It may not be appropriate for small businesses because of its price.

Fuel business growth by selling smarter and providing faster support

Software Version

Modules Used

Overall Satisfaction with Salesforce.com