Salesforce Marketing Cloud Email Studio for better ROI
June 09, 2021
Salesforce Marketing Cloud Email Studio for better ROI
Score 7 out of 10
Vetted Review
Verified User
Overall Satisfaction with Salesforce Marketing Cloud Email Studio
Salesforce Marketing Cloud Email Studio is being used on the Consumer side in our organization to create multi-touch campaigns and target a segmented audience.
Used by various departments that deal with consumer marketing.
It is helping us reach various masses and help map critical customer journeys with multi-level touchpoints. It has helped to interaction with people become more systematic and increased efficiency.
Used by various departments that deal with consumer marketing.
It is helping us reach various masses and help map critical customer journeys with multi-level touchpoints. It has helped to interaction with people become more systematic and increased efficiency.
- Email for Abandoned Carts
- First party data across email channels
- Dynamic messaging
- 1 to 1 relationship with every customer
- Mobile optimisation not that good
- Not user friendly for beginners
- Admin security config is hard to do & understand
- Increased efficency
- Helped develop 1:1 relatinship with customer
- Map Customer journey with various touchpoints
- Better Data management
More than 5 million
Do you think Salesforce Marketing Cloud delivers good value for the price?
Yes
Are you happy with Salesforce Marketing Cloud's feature set?
Yes
Did Salesforce Marketing Cloud live up to sales and marketing promises?
Yes
Did implementation of Salesforce Marketing Cloud go as expected?
I wasn't involved with the implementation phase
Would you buy Salesforce Marketing Cloud again?
Yes