Yoast does SEO for Wordpress better than anyone else
June 29, 2021

Yoast does SEO for Wordpress better than anyone else

Chris Boyle | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User

Overall Satisfaction with Yoast Wordpress SEO Plugins

We use Yoast Wordpress SEO Plugins in our content and digital development groups. The
content team says "we can't work effectively without the SEO plugin". Yoast Wordpress SEO Plugins provides a number of important features our writers rely on:
  1. Internal links to other content. We have over 40,000 posts and this feature makes it simple to link to relevant content.
  2. Readability analysis. Our writers require this to ensure their work is consistent and reads well.
  3. Overall SEO score. Our editors
The digital group relies on Yoast Wordpress SEO Plugins for the following:
  1. Oversight of writers SEO tasks. The posts screen provides an overview of SEO scores of content as it's being produced.
  2. Yoast News plugin. This handles the publishing of content to Google News.
  3. Social media integration with Twitter and Facebook.
  4. Manage
    what types of content appears (and how) in search engines. Wordpress
    makes just about everything indexable and we use Yoast to tame some of
    that, especially custom post types.
  • Readability analysis is often overlooked but a poorly written article can turn visitors off. Yoast Wordpress SEO Plugins helps with that to the extent we don't need a bunch of full-time editors.
  • Helps to build accurate meta data. Though not as important as it once was on its own, metadata is still important for Knowledge Graphing and Schema.org. Yoast Wordpress SEO Plugins handles all of that without the need of developers.
  • The Insights section provides important data about content itself, including prominent words, internal links and link suggestions. Our writers rely on these features to provide the best content possible.
  • Yoast Wordpress SEO Plugins does many things and does them well; however, there may be a need for a separate Schema.org plugin if you require finer control when it comes to metadata and which schemas you may want to use. Same applies to XML sitemaps.
  • In a recent upgrade (version 14), Yoast Wordpress SEO Plugins added a new indexable feature that combined all metadata for objects on a site into a couple of new tables. For small to medium sites, this wasn't an issue. For larger sites (40,000 posts or more), it caused more problems than it solved to the extent we reverted to a previous version (13.5) and remained there until well after version 15 was released. Be aware that your database will grow more rapidly in size as a result.
  • We disabled the built-in XML sitemap generator as it caused excessive database usage when creating new maps. For now, we're using a different plugin for that function until the issue has been addressed with Yoast Wordpress SEO Plugins.
  • Our top performing writers require Yoast Wordpress SEO Plugins be available. The phone rings if the plugin is temporarily disabled for maintenance or other reasons.
  • There were some downsides to Yoast when they added their 'Indexables' feature in version 14. I don't believe it was tested enough on larger, busier sites.
  • Overall, Yoast Wordpress SEO Plugins has helped achieve our traffic goals and continues to add value with each version release. However, beware feature creep...
We've looked at All in One SEO as a replacement to Yoast Wordpress SEO Plugins. The paid version offers many of the same features as the premium version of Yoast Wordpress SEO Plugins, however our writers and editors insisted on Yoast Wordpress SEO Plugins. Yoast Wordpress SEO Plugins also provides redirects and allows us to add Open Graph metadata and social media images to our articles. Yoast Wordpress SEO Plugins has been around longer than All in One SEO and has the benefit of familiarity.

Do you think Yoast delivers good value for the price?

Yes

Are you happy with Yoast's feature set?

Yes

Did Yoast live up to sales and marketing promises?

Yes

Did implementation of Yoast go as expected?

Yes

Would you buy Yoast again?

Yes

For very small sites, the free version of Yoast Wordpress SEO Plugins is sufficient. For small and medium sites, one should opt for the premium version. Not saying Yoast Wordpress SEO Plugins doesn't work well on larger sites; it certainly does, but be advised there could be some performance headaches along the way. I really cannot think of a scenario where you wouldn't want to use Yoast Wordpress SEO Plugins, but if you really don't care that much about SEO, there are a few alternatives that will provide SEO functions but without the depth of control available in Yoast Wordpress SEO Plugins.

Yoast Feature Ratings

9.0
Keyword analysis
9
Backlink management
Not Rated
SERP ranking tracking
Not Rated
Page grader
9
Competitive analysis
Not Rated
Site audit / diagnostics
9
Site recommendations
9
Task management
Not Rated
Not Rated
Local SEO
Not Rated
Social SEO
Not Rated
Mobile SEO
Not Rated
Global SEO
Not Rated
Multi-domain support
Not Rated
Integration with web analytics tools
Not Rated