Overall Satisfaction with Bloomreach CDP (formerly Exponea)
We have implemented Bloomreach Engagement for push notifications and [its being implemented and used] across other organizations to support Servicing & Marketing notifications throughout Push, SMS, Email channels as well as web tracking feature of the application.
- Intuitive and user friendly environment of the application
- Design of scenarios is easy and supporting plenty of customer attributes
- Business flexibility to create and control of notifications processing based on consents and conditions
- Very easy to execute a scenario in production
- Configuration complexity of the application to support new integrations
- SFTP of files export seems to use difficult patterns
- Security standards of authentication could be higher
- Pixel technology for emails seems to breaking a GDPR policy
- New communication channel in place
- Better costs due to merging more applications into 1 complex one
Bloomreach Engagement is [a] robust tool enabling business to design and launch campaign in user friendly way and short time frame. It [supports] most of the communication channels which always helps, especially in fall back scenarios[.]
We were able to start in an half year with 1 use case, however it seems to be longer due to our company security restrictions. We hope further integrations will be faster and scenarios being launched as well[.]
Do you think Bloomreach Commerce Experience Cloud delivers good value for the price?
Yes
Are you happy with Bloomreach Commerce Experience Cloud's feature set?
Yes
Did Bloomreach Commerce Experience Cloud live up to sales and marketing promises?
I wasn't involved with the selection/purchase process
Did implementation of Bloomreach Commerce Experience Cloud go as expected?
Yes
Would you buy Bloomreach Commerce Experience Cloud again?
Yes