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Hootsuite Makes My Social Media Life Easier!
Updated August 30, 2023

Hootsuite Makes My Social Media Life Easier!

Todd Betzold | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Software Version

Hootsuite Pro

Overall Satisfaction with Hootsuite

For Hootsuite, we use it in the marketing department to help share posts on our social media channels. Right now, that consists of just myself but [I'm] hoping that will be expanded over time. This helps [me] schedule and put together monthly content calendars for our social media channels and see them all in one structured place.
  • The layout is great and how you can see the monthly calendar is appealing to the eye.
  • Hootsuite is very easy with incorporating and linking to your existing social media channels, [whereas] other programs have not been as smooth.
  • The whole process of adding images, creating posts, and scheduling them is very easy in Hootsuite.
  • Tagging pages in posts doesn't always work or the pages do not pop up
  • Not having the ability to reshare or retweet posts
  • Analytics side of things
  • Marketing efficiency and how much time I am spending on creating social media content each month.
  • [We now] have analytics to look at [to] see what posts are working and what posts aren't and [have] the details to know how to change it for the better.
  • I feel I have to put less effort into our social media side of things because this makes it so much easier to run.
I think Hootsuite is a great platform for users looking to schedule their social media content. There are always differences between paid and free versions, so that could affect the overall usability for people. We are happy with the product we have and it helps save time on a daily basis.
Hootsuite has allowed our company to share posts across multiple social media accounts, but all in one place. This makes it easier and quicker, as well as being able to stay consistent with the message we are sharing with our followers. It is efficient to schedule the posts also, so that we aren't needing to think and post on a daily basis.
  • Later and Buffer
Hootsuite is the best of these options, as the layout is better and connection to platforms [is] easier. The free version is pretty good too, but the paid version is even better. Lots of options and just an overall great time using Hootsuite compared to other platforms we have used.

Do you think Hootsuite delivers good value for the price?

Yes

Are you happy with Hootsuite's feature set?

Yes

Did Hootsuite live up to sales and marketing promises?

Yes

Did implementation of Hootsuite go as expected?

Yes

Would you buy Hootsuite again?

Yes

Hootsuite is great for posting and scheduling new content for your social media channels. It is a timesaver and a great way of seeing everything you have scheduled/posted in one place. It would be nice to be able to tag other pages/accounts from Hootsuite a little easier though.

Hootsuite Feature Ratings

8.8
Boolean keyword searches
9
Filtering out noise/spam
7
Sentiment analysis
9
Broad channel coverage
10
9.5
Content planning and scheduling
10
Audience targeting
9
Content optimization
9
Workflow management
10
8.3
Automated routing and prioritization
8
Customer interaction histories
8
Bulk actions
9
8.3
Lead generation
8
Content marketing
10
Paid media management
8
Campaigns and promotions
7
8.6
Twitter
7
Facebook
10
LinkedIn
10
Instagram
7
Pinterest
9
YouTube
Not Rated
8.3
Campaign success analytics
9
Real-time tracking
8
Competitor analysis
8
9.5
Role-based user permissions & privileges
10
Mobile access
9

Hootsuite Support

Everything has been great, but there are always things any company or program can improve on, which I have mentioned in this review.
ProsCons
Quick Resolution
Good followup
Knowledgeable team
Problems get solved
Kept well informed
No escalation required
Immediate help available
Support understands my problem
None
No, was using as a side project for some freelance work so wanted to spend the least amount of money as possible to save in the end.