[Most] Effective Social Media Management Tool I Have Ever Used
September 23, 2021

[Most] Effective Social Media Management Tool I Have Ever Used

Jake Widner | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Software Version

Hootsuite Enterprise

Overall Satisfaction with Hootsuite

This platform has allowed me to sync different
messages across all my platforms. This tool just beautifully connects with
different social networking sites that most individuals and organizations
use. In short, this tool saves a lot of our time and gives so many benefits to
us. We have been using this tool for a very long time in our business in multiple departments of our organization. The reason being is that it has a very clean,
self-explanatory, simple, and user-friendly interface; however, I think that the
scheduling could have been made much better.
  • The product has a really interactive media library which is very helpful even when we are out of images.
  • Customer support of this tool is also very understandable and interactive due to which the experience goes very smoothly.
  • It would not be wrong to say that the usability of this product is one of the greatest strengths of Hootsuite.
  • With this tool modification of scheduled posts is just so simple and easy to do which yields great results as well.
  • This platform is not really supportive of LinkedIn as it sometimes does not allow you to tag different videos on your personal accounts with this platform.
  • I feel that the amount of channels we can manage with the Pro account is just a very small quantity.
  • We have seen a very positive impact on our online presence plus our SEO has also improved quite a lot with this platform.
  • This product has considerably reduced the time and effort that we spent on marketing because this tool has taken over this aspect very professionally.
I
have selected this product because of many reasons like it has enabled me to
manage more profiles than the other platforms. There are still certain features
that I would want Hootsuite to acquire from Semrush and Later. My experience
with the other two tools has been great as well, but I believe that this tool
certainly fits my company’s requirements in a much better way than other
platforms used initially.
The
customer support of this tool is also really good. All the customer support
staff knows how to do their job in a pretty efficient way. Their team is so
professional that I never had any complaints because everyone
is there to tackle all the problems. They provide a very
responsive and prompt response which is what I am really thankful for.

Do you think Hootsuite delivers good value for the price?

No

Are you happy with Hootsuite's feature set?

Yes

Did Hootsuite live up to sales and marketing promises?

Yes

Did implementation of Hootsuite go as expected?

Yes

Would you buy Hootsuite again?

Yes

Without
a doubt, I would recommend this tool to other businesses because it has been
embellished with so many good integration features. It is one of the finest social media management tools which we have had the experience of using for more
than two years. The features like engagement features, monitoring features,
publishing features, and marketing features of this app are worth a try and that
is why I would highly recommend this tool to other businesses to definitely
give it a try.

Hootsuite Feature Ratings

Boolean keyword searches
8
Filtering out noise/spam
9
Sentiment analysis
10
Broad channel coverage
8
Content planning and scheduling
9
Audience targeting
8
Content optimization
9
Workflow management
9
Automated routing and prioritization
9
Customer interaction histories
10
Bulk actions
10
Lead generation
9
Content marketing
8
Paid media management
9
Campaigns and promotions
10
Twitter
10
Facebook
8
LinkedIn
8
Instagram
9
Pinterest
8
YouTube
10
Campaign success analytics
8
Real-time tracking
9
Competitor analysis
10
Role-based user permissions & privileges
10
Mobile access
8