Top Automation Search Management Campaign Software
December 21, 2021
Top Automation Search Management Campaign Software
Score 10 out of 10
Vetted Review
Verified User
Software Version
Kenshoo Search
Overall Satisfaction with Skai (formerly Kenshoo)
Multiple account management and analysis. [Skai] Kenshoo allows us to save time on individual account analysis and changes by leveraging their bulk action feature and automated actions. Also, account analysis through [Skai] Kenshoo is faster, time-saving, and more efficient as we have more time to focus on data than making manual changes.
- Cross-account weekly performance comparison report
- Mirroring feature for changes on existing campaigns
- Native Bidding Strategies
- Audit and Alerts
- Need more automated applied changes.
- Has to provide with more conditions and criteria on the audit tool.
- Hierarchy could be a bit confusing.
- Reduced Management time per account
- Increase account management ratio
- Allowed for capacity availability
I think Skai beats the competitors with its advanced bidding management system, this is a unique feature of them that if you implement properly, your accounts will surely benefit from this, especially if you have tons of data that the algo can learn from and optimize accordingly. In terms of reporting, they are the best we've got so far, scheduling options are great.
Do you think Skai delivers good value for the price?
Yes
Are you happy with Skai's feature set?
Yes
Did Skai live up to sales and marketing promises?
Yes
Did implementation of Skai go as expected?
Yes
Would you buy Skai again?
Yes