Acquisio for Sexy Reporting and Streamlined Campaigns
October 20, 2015

Acquisio for Sexy Reporting and Streamlined Campaigns

Cory Torrella | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with Acquisio

We stopped outsourcing our PPC campaigns and brought it in-house, creating our [own] digital department. That is when we picked up Acquisio, looking to improve current performance.
  • Our list of campaigns was massive and our team was small, so we found that Acquisio helped us streamline much of the tedious work.
  • Another reason (and probably the most important) for picking up Acquisio was for the reporting features: fast, easy, and looks great.
  • Another strength for Acquisio is working together with your team and having the queue of changes to go through a single point to avoid massive mistakes.
  • The few times we needed assistance from our Account Manager, it was not good at all. You won't be able to get them on the phone. All problems are addressed via email after long waits for responses. I wouldn't recommend Acquisio for novices.
  • Acquisio is definitely the premium solution to saving time and energy if you're already a seasoned [user] and understand what you're doing already in the campaigns.
Marin is great for smaller teams, but lacks in the sexy reporting. Kenshoo is the closest rival and a little more difficult to set up, but once you get it running it's great.
How many accounts is your team handling? How important is reporting to your clients? If you're handling a large volume of accounts and attractive reporting is extremely important, then I highly recommend Acquisio. The smaller your team and fewer your clients, the less I would recommend Acquisio.