Lov'in my ActiveCampaign!!
Updated November 24, 2021

Lov'in my ActiveCampaign!!

Rod Thompson | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Small Business

Overall Satisfaction with ActiveCampaign

We use ActiveCampaign to power our Marketing. It is an amazing tool for follow up and stand alone campaigns.
  • Sends sequenced emails in perfect order with lots of customization
  • Tracks new leads
  • Offers great reporting on progression of Campaigns
  • Would be nice if it was easier to set up
  • More visual reporting
  • Easy to understand set up
  • Has helped us stay in touch with our Client with greater ease
  • Easy to deploy over different marketing strategies
  • Helps develop new, qualified business leads
So far, ActiveCampaign is the winner although it would be nice if some of the features were easier to use and understand.

Do you think ActiveCampaign delivers good value for the price?

Yes

Are you happy with ActiveCampaign's feature set?

Yes

Did ActiveCampaign live up to sales and marketing promises?

Yes

Did implementation of ActiveCampaign go as expected?

Yes

Would you buy ActiveCampaign again?

Yes

We have found ActiveCampaign to be very useful for running our Marketing follow up programs. If you are looking for a relatively easy solution with lots of customization, ActiveCampaign is your go-to platform!

ActiveCampaign Feature Ratings

WYSIWYG email editor
7
Dynamic content
9
Ability to test dynamic content
8
Landing pages
10
A/B testing
Not Rated
Mobile optimization
10
Email deliverability reporting
9
List management
10
Triggered drip sequences
10
Lead nurturing automation
10
Lead scoring and grading
8
Data quality management
8
Automated sales alerts and tasks
8
Calendaring
10
Event/webinar marketing
10
Social sharing and campaigns
Not Rated
Social profile integration
Not Rated
Dashboards
8
Standard reports
8
Custom reports
7
API
7
Role-based workflow & approvals
Not Rated
Customizability
10
Integration with Salesforce.com
Not Rated
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated