Overall Satisfaction with ActiveCampaign
Active Campaign is used across my whole business. We use it to send EDMs, to manage the sales cycle of clients, and to automate some of the client onboarding and offboarding. It is also used as a tool to send automated emails for digital products we deliver to clients and customers. Overall, it is used as a CRM and digital marketing tool. It has helped to automate many processes that my team once manually completed.
- CRM
- Automated sales emails
- Electronic mailouts
- I'd love to see a simple dashboard tool with key lead and lag metrics displayed.
- We've saved significant staff costs once associated with repetitive administrative tasks that have now been automated.
- We're no longer using a myriad of digital tools. ActiveCampaign is now being used as our CRM and this has made my team more efficient. It's far easier to track new inquiries and prospective clients in the sales process.
- Great analytic data in terms of email responses.
Do you think ActiveCampaign delivers good value for the price?
Yes
Are you happy with ActiveCampaign's feature set?
Yes
Did ActiveCampaign live up to sales and marketing promises?
Yes
Did implementation of ActiveCampaign go as expected?
I wasn't involved with the implementation phase
Would you buy ActiveCampaign again?
Yes
ActiveCampaign Feature Ratings
Using ActiveCampaign
4 - Marketing, finance, administration
2 - Virtual assistant, web developer
- Email delivery
- CRM
- Dashboard metrics
- Email campaigns
- Automating webinar series
- Quiz results
- Better use as a CRM
Evaluating ActiveCampaign and Competitors
- Product Features
Active campaign offered many more features.
No. I love Active Campaign.
ActiveCampaign Implementation
- Third-party professional services
We hired experts to automate and set up for us.
Yes - We did it in stages and have only recently learned about more features we could have been using.
Change management was minimal
- Setting up features correctly
- Establishing a dashbaord
ActiveCampaign Support
Pros | Cons |
---|---|
Quick Resolution Good followup Knowledgeable team Problems get solved Kept well informed No escalation required Immediate help available Support understands my problem Support cares about my success Quick Initial Response | None |
I'm not sure. My team handled this.
Yes - Clients in schools unable to receive and/or open emails because of strict filtering.
Always prompt to reply to queries.
Using ActiveCampaign
Pros | Cons |
---|---|
Like to use Relatively simple | Difficult to use Requires technical support Not well integrated Slow to learn Cumbersome Feel nervous using Lots to learn |
- Lists
- Formatting emails
- Tags
- Automations
- Dashboards