It works for me!
August 02, 2022

It works for me!

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Software Version

Small Business

Overall Satisfaction with ActiveCampaign

We used ActiveCampaign after realizing that we had outgrown our 'homemade' marketing efforts of individually emailing potential leads. AC integrates nicely with salesforce and just made sense! It streamlines our email marketing campaigns and ensures that all leads are getting a targeted email campaign that works for them! And the best part is, the leads respond so well, thinking that it is the live agent themselves who is reaching out! This helps us turn our cool leads into HOT leads! I highly recommend this product.
  • Customized scheduling features.
  • User friendly interface.
  • Conditional logic makes sense.
  • Umm....more options for split responses.
  • It turned our leads from random into hot leads.
  • The personalized touch of the emails makes the customers respond.
  • It organizes the marketing campaigns so i don't have to manually send out emails.
AC is so much more sophisticated.....you can't compare!

Do you think ActiveCampaign delivers good value for the price?

Not sure

Are you happy with ActiveCampaign's feature set?

Yes

Did ActiveCampaign live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of ActiveCampaign go as expected?

I wasn't involved with the implementation phase

Would you buy ActiveCampaign again?

Yes

We use it for following up with leads. It can be used in many ways.....

ActiveCampaign Feature Ratings

WYSIWYG email editor
Not Rated
Dynamic content
Not Rated
Ability to test dynamic content
Not Rated
Landing pages
Not Rated
A/B testing
Not Rated
Mobile optimization
Not Rated
Email deliverability reporting
Not Rated
List management
Not Rated
Triggered drip sequences
Not Rated
Lead nurturing automation
Not Rated
Lead scoring and grading
Not Rated
Data quality management
Not Rated
Automated sales alerts and tasks
Not Rated
Calendaring
Not Rated
Event/webinar marketing
Not Rated
Social sharing and campaigns
Not Rated
Social profile integration
Not Rated
Dashboards
Not Rated
Standard reports
Not Rated
Custom reports
Not Rated
API
Not Rated
Role-based workflow & approvals
Not Rated
Customizability
Not Rated
Integration with Salesforce.com
Not Rated
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated