Adobe Experience Platform Launch - Powerful AI and Machine Learning Tool
April 12, 2022

Adobe Experience Platform Launch - Powerful AI and Machine Learning Tool

Ghanshyam Thumar | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with Adobe Experience Platform Launch

We weren't sure before which product needed to be set up to manage and pass the data on cloud with the automated process, so after doing much research, we found Adobe Experience Platform Launch to manage and pass data on cloud with bulletproof security. It is auto driven AI-based tool, so the provided powerful and robust tool with latest user experience.
  • Managed tool with AI, machine learning to automated process
  • Maintain real time customer data
  • Powerful API to support with every technologies
  • Needs to upgrade tool to use any non technical user easily
  • More costly
  • Update reporting tool based on real customer data
  • After implemented, mobile service ROI is increased from mobile app
  • Adobe Experience Platform Launch cost is more so sometimes it's not helpful for small vendor
  • Website traffic is increased after setup the tags
  • Easily managed video contents
As Adobe Experience Platform Launch provides a powerful API to integrate with any services to manage real-time customer data, the most powerful feature to use as a mobile service helps the customer manage with the mobile app.

Also, UI/UX is easy to understand with the tools with one click on the page. For content, they provide easy to add and make a style for content inside the content editor tool to preview.

Do you think Adobe Experience Platform Launch delivers good value for the price?


Are you happy with Adobe Experience Platform Launch's feature set?


Did Adobe Experience Platform Launch live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of Adobe Experience Platform Launch go as expected?


Would you buy Adobe Experience Platform Launch again?


It is easy to use the product; they provide many guide documents. It does not provide a good analytics report compared to google. Adobe Experience Platform Launch is not always for small vendors. Adobe Experience Platform Launch price is always higher compared with other companies products.
Tag-based search engine. Secure data-driven tool. Manage multiple sites with single solutions.
Easily you can connect with Creative Cloud Integration & Adobe Experience Platform Launch, which help to deliver high-quality content and simplify your workflows. You can use tags and metadata to manage how you can find specific media items in the future.

Adobe Experience Platform Launch Feature Ratings

Tag library
Tag variable mapping
Ease of writing custom tags
Rules-driven tag execution
Tag performance monitoring
Improved page load times
Mobile app tagging
Library of JavaScript extensions
Event tracking
Mobile event tracking
Data distribution management
Universal data layer
Automated error checking
Role-based user permissions