A fantastic way to enhance your documents to generate higher engagement and ROI internally and externally.
May 23, 2021

A fantastic way to enhance your documents to generate higher engagement and ROI internally and externally.

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Adobe Illustrator CC

Currently, we mostly use Adobe Illustrator in our marketing and HR/Operations department. The main items we use it for is to create engaging marketing materials and manuals/documents for staff. a current example would be our learning component for staff. We used Illustrator to create a detailed and vibrant document that provides all of our options available for staff learning and development as we introduced new learning programs for the team to continue to build their skills. Illustrator takes this from being your standard text heavy document to something that can be eye-catching with relevant graphics, infographics, and the like to generate further interest. In short, it makes something that could be boring a lot more interesting to keep interest high.
  • Creation of vibrant engaging documents to generate interest.
  • Illustrator is tough to master, but fun to learn with some fantastic results.
  • Creative Cloud platform provides regular updates to keep everything running smoothly versus the yearly updates previously offered.
  • It's tough to master. If you haven't used Adobe products like Photoshop or Illustrator before, there is a lot to take in.
  • It would be great to have some better options to preview the final product if you're creating a multiple page document.
  • Better integration and pricing points with Adobe Stock for the useful stock images to complete your projects.
  • Ability to create rich, detailed, and engaging documents.
  • Ease of use due to experience with the product.
  • Integration with other Adobe Creative Cloud applications.
  • Improved engagement in employee programs that are now represented in documents created using Illustrator.
  • Improved customer outcomes/interest as a result of materials created using Illustrator.
  • Better ROI on the programs we have developed or introduced due to the higher engagement and involvement.
Overall, my impression is that Illustrator is better suited to providing the features and end result I am looking for when creating employee documents and/or marketing materials that can be rich and engaging for the end user/recipient. The ability to create multi-page documents with greater ease than in Photoshop is useful. Experience with InDesign is limited, but we took to Illustrator much easier due to experience with the application, creating a stronger sense of comfort that translated into higher efficiency.

Do you think Adobe Illustrator CC delivers good value for the price?

Yes

Are you happy with Adobe Illustrator CC's feature set?

Yes

Did Adobe Illustrator CC live up to sales and marketing promises?

Yes

Did implementation of Adobe Illustrator CC go as expected?

Yes

Would you buy Adobe Illustrator CC again?

Yes

Well-suited:
  • You're looking to 'pump up' your marketing or staff materials to make them stand out from the pack and drive better engagement for staff.
  • You have staff in your office who are either familiar with Adobe CC applications or has used something similar.
  • You have some time to dedicate to learning the application with an expectation of a high reward once proficient.
Less Appropriate
  • No one on staff can spare the time to learn the application if they haven't already.
  • You're comfortable with more basic documents within the organization (simplified branding or otherwise).
  • You're a small organization without the potential for a high ROI when using Illustrator.