The best in the market!
January 13, 2022

The best in the market!

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Modules Used

  • Marketo Web Personalization

Overall Satisfaction with Adobe Marketo Engage

I have been using [Adobe] Marketo [Engage] for almost 10 years and is always my platform of choice. In almost every use-case, [Adobe] Marketo [Engage] will win out, in my opinion. I love how [Adobe] Marketo [Engage] groups everything into a "program," making it easier to report on marketing initiatives. I like the flexibility of building emails using a modular template in Email 2.0. I also believe forms are easy to build compared to other marketing automation platforms. For most companies, [Adobe] Marketo [Engage] is a great fit.

Pros

  • I like the flexibility of building emails using a modular template in Email 2.0. I also believe forms are easy to build compared to other marketing automation platforms.
  • I love how Marketo groups everything into a "program," making it easier to report on marketing initiatives.

Cons

  • I haven't found any flaws so far

Do you think Adobe Marketo Engage delivers good value for the price?

Yes

Are you happy with Adobe Marketo Engage's feature set?

Yes

Did Adobe Marketo Engage live up to sales and marketing promises?

Yes

Did implementation of Adobe Marketo Engage go as expected?

Yes

Would you buy Adobe Marketo Engage again?

Yes

[Adobe] Marketo [Engage] is my only choice when it comes to building Dynamic Emails

Adobe Marketo Engage Feature Ratings

WYSIWYG email editor
9
Dynamic content
10
Ability to test dynamic content
9
Landing pages
10
A/B testing
10
Mobile optimization
10
Email deliverability reporting
9
List management
9
Triggered drip sequences
10
Lead nurturing automation
10
Lead scoring and grading
9
Data quality management
9
Automated sales alerts and tasks
9
Calendaring
9
Event/webinar marketing
10
Social sharing and campaigns
9
Dashboards
9
Standard reports
9
Custom reports
10
API
10
Role-based workflow & approvals
9
Customizability
9
Integration with Salesforce.com
9
Integration with Microsoft Dynamics CRM
9
Integration with SugarCRM
9

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