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Adobe Analytics/SiteCatalyst Review
October 18, 2013

Adobe Analytics/SiteCatalyst Review

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Software Version

v15

Modules Used

  • Analytics
  • Ad Hoc

Overall Satisfaction

  • Supports custom implementations.
  • Intuitive reporting interface.
  • Ability to "slice and dice" data elements and metrics in multiple ways.
  • Legacy implementations (prior to tag management and context data variables/processing rules) can be difficult.
  • Inability to correlate "click tracking" with "page load tracking" data.
  • Dashboard reporting limited in the amount of data that can be displayed.
  • Report Builder Excel interface is clunky and limited in what it can do.
  • Formatting of reporting exported to Excel.
  • Ability to see user flows through processes.
I don't make this decision, so this is my estimation - Analytics meets most of our needs, and switching to another platform would not be technically feasible.

Product Usage

94 - Analysts and business users.
  • Measurement and reporting of web traffic.

Implementation

The success of implementations depend primarily on the solution design, and also on the ability to work with developers to get the solution implemented correctly. This is not an aspect of the product per se.
  • Implemented in-house
  • Don't know
I was not in the organization when the product was originally implemented. Currently, our implementations are done in-house.

Training

  • Online training
  • In-person training
  • Self-taught
I was not in the organization when the product was onboarded, so I don't know what training was offered.
I was not in the organization when the product was onboarded, so I don't know what training was offered.
I was not in the organization when the product was onboarded, so I don't know what training was offered.

Configuration

Analytics/SiteCatalyst is designed to enable extensive customization.

Support

Customer service has always been the Achilles heel for this product. Support is often slow to respond, if at all. Account management has seemed to get better recently.

Usability

Intuitive interface, ease of changing metrics/dates, ease of extracting information

Reliability

Rarely unavailable
Difficult to determine if rare slowness is Adobe-related or internet-related, but results display almost immediately almost always.

Integration

  • Data feeds into offline databases.

Vendor Relationship

I was not in the organization when the product was purchased/onboarded.
I was not in the organization when the product was purchased/onboarded.