Overall Satisfaction with Adobe Target
The application has opened the way to an expansion of [the] market and digital sales since it offers us an analysis and clarification of the behavior of all users who traffic on our website. It is possible that sometimes if you work with data management this application generates failures in its performance. However, through Adobe Target we can take marketing actions to engage users.
- This application gives us an incredible integration with Adobe Analytics that allows its operation to be the best and determine the performance of our website.
- It offers us an analysis based on user behavior and a web page customization option to adapt and meet the needs of those users.
- We have encountered some issues when performing large scale testing; when testing in large scale the drag and drop function becomes clumsy in operation and wastes some time.
- Also, when testing a lot of information the software of this application tends to have delays.
- We have the best synchronization and integration to improve the performance of our servers.
- We can adapt web personalization to improve communication with users.
- We improve data management with the user-advisor information channel.
- One of the advantages of Adobe Target is that it presents us with the possibility of increasing our earnings with greater speed if we focus on increasing the workflow from the platform[.] [This] allow[s] us to communicate with many more people, which is easy to achieve if we take into account the possibilities of extending the service in terms of communicating with customers.
Do you think Adobe Target delivers good value for the price?
Are you happy with Adobe Target's feature set?
Did Adobe Target live up to sales and marketing promises?
Did implementation of Adobe Target go as expected?
Would you buy Adobe Target again?