Overall Satisfaction with Aprimo
ALE’s marketing focus is driving growth and meeting targets
for the pipeline, across the 30 countries we operate in. Aprimo’s SaaS DAM is
central to managing all of our marketing content and approvals, including
sharing ‘campaign in a box’ collateral with partners and providing a library to
support our sales team.
for the pipeline, across the 30 countries we operate in. Aprimo’s SaaS DAM is
central to managing all of our marketing content and approvals, including
sharing ‘campaign in a box’ collateral with partners and providing a library to
support our sales team.
- Powerful DAM that is highly configurable to ALE’s specific needs and processes
- Flexible integrations with other applications e.g. Sitecore, Brightcove
- Backed by helpful and knowledgeable support team.
- Aprimo’s system is so flexible and configurable that it really requires the optional ‘Concierge’ service to extract the best from the implementation.
- Reduce time on Asset management details such as categorization and profiles of people who can see or not specific contents
- Allows perfect synch between Aset management and web display (Sitecore connector)
- ALE is a long-term customer of Aprimo, starting with an on-prem installation and latterly moving to the SaaS solution, for easier maintenance and continual product upgrades.
- Aprimo has been able to consistently accelerate the approvals process, meaning we get assets into our markets more quickly. ALE is able to share and reuse assets across our global markets, significantly reducing costs.
Do you think Aprimo delivers good value for the price?
Yes
Are you happy with Aprimo's feature set?
Yes
Did Aprimo live up to sales and marketing promises?
I wasn't involved with the selection/purchase process
Did implementation of Aprimo go as expected?
Yes
Would you buy Aprimo again?
Yes
Aprimo Support
Pros | Cons |
---|---|
Knowledgeable team Kept well informed | Support doesn't seem to care |
We didn't, surely because we are facing a support that will be not know our own configuration and settings, and we have a lot of customize settings that always required experiences on our day to day business, and the way we are using the DAM.
Yes - Sometimes yes, the support was really quick and effective.
But when it is related to particular settings dedicated to our environment, we always have to escalate and reach concierge or specific professional support team.
So far we always get solutions for our issues thanks to the product team who is considering ALE as a reference customer.
But when it is related to particular settings dedicated to our environment, we always have to escalate and reach concierge or specific professional support team.
So far we always get solutions for our issues thanks to the product team who is considering ALE as a reference customer.
Of course, Aprimo has been present for the design and conception of our solution, but also after when we had to migrate from on premises to SAAS. of course with some costs for ALE, but always with a lot of professionalism and consistency. Today we are using concierge as a service that is clearly making the difference when we are trying to improve of DAM end user life.