Marketing Genius
June 30, 2019

Marketing Genius

Jeya Chelliah | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User
Review Source

Software Version

Other

Modules Used

  • Benchmark pro

Overall Satisfaction with Benchmark Email

We used it for email marketing. We also sent out our eNewsletters to the Scientists Benchmark software to help us to send out bulk emails to promote our eNewsletter.
  • User-friendly
  • Easy to create email templates
  • Very detailed tracking information
  • Multiple subscription list managements
  • Click-throughs details for each URLs
  • Difficulty in uploading new subscribers list
  • Increase our subscription
  • Overall business awareness increased
  • Allow us to do segmented (targeted ) email marketing
Well suited for small business email marketing with a small number of subscribers on its email list. NOT suitable for larger list that need detailed metrics of the email campaign.

Benchmark Email Feature Ratings

WYSIWYG email editor
9
Dynamic content
9
Ability to test dynamic content
9
Landing pages
9
A/B testing
9
Mobile optimization
9
Email deliverability reporting
7
List management
7
Triggered drip sequences
9
Dashboards
9
Standard reports
9
Custom reports
9