All-in-one platform
Updated October 18, 2019

All-in-one platform

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Bronto Marketing Platform

Bronto is the end to end marketing automation platform. We love how it incorporates social posting with email marketing and SMS. Such a time saver! The integrated spam testing is also brilliant. The platform is speedy compared to others, till you realize how much it can do. It’s like ActiveCampaign + Litmus + Hootsuite + WhatCounts, which makes it a bargain compared to those tools since it’s in one platform.

Pros

  • All-in-one.
  • Spam testing.
  • Marketing automation.
  • Social posting.
  • Omnichannel.

Cons

  • Needs integrations.
  • Integrated browser push notifications.
  • Integrated messenger channel.
  • Integrated retargeting ads.
  • A lower learning curve, since it’s an all in one platform.
  • One login to manage.
  • Integrated campaigns.
Bronto does all of it in one platform, including product recommendations. The only system that comes close is Zaius, and it’s twice the price and doesn’t do social posting.
Bronto is definitely a big platform. It is not well suited for businesses under $1 million unless you have plans to scale. You really need one person who can plug 10-20 hours per week into the platform.

Bronto Marketing Platform (discontinued) Feature Ratings

WYSIWYG email editor
10
Dynamic content
10
Ability to test dynamic content
10
Landing pages
8
A/B testing
10
Mobile optimization
10
Email deliverability reporting
10
List management
10
Triggered drip sequences
10
Dashboards
9
Standard reports
10

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