Call Rail is an Essential business tool for high call volume
April 26, 2016
Call Rail is an Essential business tool for high call volume
Score 10 out of 10
Vetted Review
Verified User
Overall Satisfaction with CallRail
We use CallRail to track sales orders and lead generation from our paid search initiatives. It helps us track wholesale orders that are placed from phone calls and the user found us through a paid search ad. It helps us organize our interactions with these customers and manage our phone call tracking. It also helps up track profitability through paid search that isn't from on site conversions.
- Platform for managing calls and creating notes for each call.
- Opportunities to create labels for different calls e.g. dead ends, sales, lead generation, etc.
- Tracking the source of each call: organic vs. paid and which search engine it originated from.
- It would be especially helpful if CallRail could have different labels for Paid Campaigns that are with Shopping or Text rather than having to segment to see if a keyword is associated.
- It would be helpful to expand the notes section by creating more columns that are customizable for reporting. For example: revenue.
- CallRail helped us realize the impact of calls on our Paid Search performance and dedicate more money (for greater ROI) to these areas.
- Callrail has helped us track our calls in a neat format.
Using CallRail
4 - Marketing Specialists
CallRail Support
| Pros | Cons |
|---|---|
Quick Resolution Good followup Knowledgeable team Problems get solved Kept well informed No escalation required Support understands my problem Support cares about my success Quick Initial Response | None |
I had an issue with callrail implementation and wasn't quite confident in what I was doing. Support walked me through every single step and helped me verify that the implementation was accurate.
Using CallRail
| Pros | Cons |
|---|---|
Like to use Relatively simple Easy to use Technical support not required Well integrated Consistent Quick to learn Convenient Feel confident using Familiar | None |
- Easy to create and decipher reporting
- Easy to implement with paid search performance
- Easy to add new users to share
- Not as simple to segment shopping vs. text ad performance.
- Reporting could use more manually added features per each call.