Cirrus insight Review - Cirrus is ok but needs work
November 22, 2016

Cirrus insight Review - Cirrus is ok but needs work

Dailius Wilson | TrustRadius Reviewer
Score 5 out of 10
Vetted Review
Verified User

Overall Satisfaction with Cirrus Insight

Cirrus Insight is used by our Sales Development Representatives and Outbound Account Executives to execute a couple of key functions within our business. The first is that we find it extremely helpful to log rep activity within Salesforce via the mapping feature. We also use Cirrus Insight to assist us with scheduling reminder notifications for emails that are not engaged with by prospects/current account contacts. Furthermore, there is significant utility in Cirrus Insight supporting us to book meetings and to manage delivery times so that emails are opened based on the time elected by the sender. The final way in which Cirrus Insight helps us is via the email tracking feature, which allows us to see when, where and what links were engaged with by recipients to allow us to further determine the best course of action in the sales cycle.
  • Salesforce Logging Features
  • Email Templates
  • Email Tracking is not always accurate - this can be due to the nature of the device and the email client used by the recipient.
  • Gmail app is subject to being glitchy and auto-log out out behavior.
  • Meeting time function is limited in its functionality and is prone to glitches as reported by clients.
  • Send later function works about 85% of the time.
  • Follow up intervals are too short and should provide more customised options.
  • Increased email engagement.
  • Greater motivation for sales rep - when they see their messages being interacted with.
Cirrus Insight is a light-weight affordable tool that offers reasonable bang for your buck. However it does not have the reliability of other more enterprise-like platforms nor does it have the advanced features that are becoming of an email support tool - such as more advanced automated cadences and prospecting tools to facilitate rapid message creation. Also I believe the merge function needs more work and should be bundled with the standard pricing.
I feel that Cirrus Insight adds alot of value to our function but at the same point has some clear flaws which make it hard to recommend. The product, especially for Gmail - reminds me of something that has moved out of the Beta stage too early in product development. If they gave the app a solid overhaul and improved the reliability of the features I could see my feedback improving