Enrich with clearbit!
May 04, 2019

Enrich with clearbit!

Anonymous | TrustRadius Reviewer
Score 6 out of 10
Vetted Review
Verified User

Overall Satisfaction with Clearbit

We use Clearbit enrichment. It's technically used by the sales and marketing department for data enrichment aka updating data regarding accounts and prospects, such as revenue, names, emails, etc. We use it to see active prospects at their jobs like "are they still there" and leverage that to make sure we are hitting the right people at the company.
  • Data enrichment.
  • Telling us if a contact is no longer active at a company.
  • Providing additional information around the account and prospect like LinkedIn links, etc.
  • More actionable reports.
  • Hard to see if we benefited in a positive way (attribute sales to the data enrichment).
  • More enriched data which is positive!
We did not evaluate any other tools. We were referred by another vendor.
I think if you have a very large database, Clearbit is well suited to handle large amounts of data and enrich it. Enrichment is strong for marketing teams to pipe contacts through their marketing nurturing programs. We only have a piece of the Clearbit stack. I know they offer other services like prospecting which is more designed for a sales rep getting better information to make selling easier.

Clearbit Feature Ratings

Contact information
9
Company information
9
Industry information
9
Lead qualification process
Not Rated
Smart lists and recommendations
Not Rated
Salesforce integration
10
Company/business profiles
10
Alerts and reminders
Not Rated
Data hygiene
9
Automatic data refresh
10
Tags
8
Filters and segmentation
Not Rated