Item: Constant Contact
Rating: 7
Author: Verified User

Use Cases and Deployment Scope

We used Constant Contact for several of our clients to deliver electronic emails. We did experience some difficulties with the product. After getting several positive reviews for an alternative platform, we stopped our subscription to Constant Contact and went with the other option. We are much happier now.

Pros and Cons

Rather easy to use
Simple instructions for using
Very responsive in its use

Customer service
"Free trials" that are actually free
Pricing

Return on Investment

Positive impact for standard emails
So so impact on electronic newsletters
Little impact on mailing lists

Alternatives Considered

Mailchimp

We selected Constant Contact as our initial platform. As we began to use the product, we found that we did not use all of its functionality and did have a few issues. After consulting other peers, we selected Mailchimp as our platform, which better fits our marketing needs.

Key Insights

Do you think Constant Contact delivers good value for the price?

Not sure

Are you happy with Constant Contact's feature set?

Did Constant Contact live up to sales and marketing promises?

Yes

Did implementation of Constant Contact go as expected?

Yes

Would you buy Constant Contact again?

Other Software Used

SurveyMonkey, HubSpot CRM, Salesforce Advertising Studio (formerly social.com)

Likelihood to Recommend

I would certainly recommend this as an option. I would also pass only my current email platform for evaluation as well. Constant Contact may be a great fit for some, but I would definitely recommend evaluating several others platforms before making the final decision to choose Constant Contact.

Good, But May Not Be The Best Option

Overall Satisfaction with Constant Contact