Criteo Dynamic Retargeting Why not?
May 06, 2019

Criteo Dynamic Retargeting Why not?

Anonymous | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User

Overall Satisfaction with Criteo Dynamic Retargeting

Currently we are using Criteo in marketing for our advertising campaigns for our masters, courses and careers.
The business problems we have detected is the adaptability of the images to the different spaces, in addition to the little personalization of the tool.
  • Large number of people impacted
  • Good deal with the client when solving problems
  • Reasonable prices
  • Creatives with very little customization options
  • Simple banners with very simple designs.
  • Excessive manual methods to get information due to a lack of an API to avoid sending XML manually.
  • The difficult telephone communication.
  • Criteo Dynamic Retargeting had had a positive impact in our ROI because of the results that que can watch in our CRM
We work with several products to carry out good retargeting. Criteo Dynamic Retargeting is more suitable to generate a direct link to our products.
Criteo is perfect to make a massive advertising of products like courses, masters, and careers. For things like that it is fantastic. Criteo is less appropriate for more specific advertising that needs to be highlighted because it is unique...

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