Cost Effective Prospecting Solution
August 29, 2019
Cost Effective Prospecting Solution
Score 7 out of 10
Vetted Review
Verified User
Overall Satisfaction with D&B Hoovers (formerly Avention)
D&B Hoovers has been widely used by our sales department as a way to increase their prospect database and targeting the right individuals. Our organization does very little cold calling, and D&B Hoovers was a way to prospect without being 100% cold. It's reduced the number of inbound leads necessary to hit budgets.
- Able to target prospects based on title, industry, company etc.
- Integration with our CRM
- Easy for our reps to use
- Accuracy of database
- Staying current with business listings
- All positive ROI. Sales generated have far exceeded the cost of the service.
We've not run specific reports with D&B Hoovers, just integrated the solution into our CRM software.