An awesome product for getting account info
July 03, 2019

An awesome product for getting account info

Anshumali Mishra | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User
Review Source

Overall Satisfaction with Datanyze

Datanyze is mainly used by our sales and marketing team. We, being an IT company, needed a product that could help us to understand what different technologies are being used by different products. We used various other products like Builtwith or Siftery, but after checking the accuracy of each we chose Datanyze. It's a very accurate product that can easily get integrated with your browser, like Chrome.
It is mainly being used by the sales & marketing team in our firm. It even tells us the marketing tech used. Now, after getting Datanyze, we sell & market according to the prospect's technology.
We also use it for our data enrichment, but that is only used by the Sales team. It has definitely helped our teams and increased the conversion rate of the leads.

  • First of all, it gives us all the technologies used in a product, which helps us to pitch the right tech to the prospect, and that definitely increases the conversation ratio.
  • It also saves time, as we now don't pitch to the prospects, which don't have the same tech as we work on. We now concentrate on specific data only.
  • Thirdly, we now use it to research the account to a much higher level. This product shows the revenue, funding, and employee size together, so now we can segregate data according to the predefined categories.
  • It has a huge database, and because of that we don't really find any account missing, which helps a lot.
  • Nothing as such, but they have accuracy of about 90%, which can be increased.
  • Secondly, the costing can be a bit lower, as small firms might not be able to pay that. Anyone using it will definitely benefit from it in the long run.
  • We did have a positive effect because after using it we were able to increase our conversion ratio by about 20-25%. Our revenue increased by about 12% after using it, which is a very good sign.
  • No negative impact as such, it's just that it's a bit expensive, but that was covered by our increased revenue.
We used ZoomInfo, but there were limitations as it didn't give tech details of the products. We could get contact details, but any other details were not available, so we switched to Datanyze.
It solved our purpose, as we heavily depend on account tech information, which is accurate with Datanyze. Plus, it also helped us with contacts, which was a plus.
We normally generate reports for the sales team. We take out information about the last funding received or revenue generated in the last quarter etc., which is helpful for us to segregate the data.
These reports help the sales team to understand the trend and work on a specific data set. This, in turn, increases the conversion ratio.
Datanyze is well suited for companies that work on specific technologies like Java, .Net, Node.js, etc. as it gives us accurate information about it. Secondly, it is also used for data enrichment and is used by the sales team for getting the account information. The data can be then segregated by tech used, funding, Revenue, Location, etc.
The sales & marketing team can then focus on a much more accurate & enriched data, which will definitely increase the conversion ratio.

Datanyze Feature Ratings

Advanced search
9
Identification of new leads
10
List quality
8
List upload/download
9
Ideal customer targeting
10
Load time/data access
10
Contact information
9
Company information
10
Industry information
10
Lead qualification process
9
Smart lists and recommendations
9
Salesforce integration
10
Company/business profiles
8
Alerts and reminders
10
Data hygiene
9
Automatic data refresh
9
Tags
10
Filters and segmentation
9
Sales email templates
10
Append emails to records
9