High quality leads at a reasonable price and GREAT advisory support
May 15, 2022

High quality leads at a reasonable price and GREAT advisory support

Anonymous | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with DemandScience Activate (formerly PureB2B)

DemandScience Activate has helped us grow our audience with the leads we want. We run highly targeted content-based ABM lead gen programs to support our Business Development team and grow our marketable audience. We are able to generate a predictable number of high-quality leads at a reasonable cost.
  • Targeting - by account, geo, and job title
  • Data sharing
  • Transparency
  • Agility
  • Communication
  • Advisory role
  • It would be useful to me to see more granularity in job titles for leads (actual titles not just "buckets")
  • It would be useful to see some specifics about how the leads were generated (phone? email? website visit?)
  • Targeting
  • Regular, data-rich lead delivery
  • Agility to tweak and optimize programs
  • We have been able to grow our lead numbers with high quality leads at a reasonable cost
  • We have been able to generate just the leads we want to support our Business Development team
  • We have been able to get our content in front of our specific TAL
We have a dedicated account team who are able to support us with information and advice. Having this ongoing relationship is critical to running a successful program and looking at where to expand/where to pull back.
Lead quality and support at DemandScience Activate are superior to other programs I've worked with.

Do you think DemandScience delivers good value for the price?

Yes

Are you happy with DemandScience's feature set?

Yes

Did DemandScience live up to sales and marketing promises?

Yes

Did implementation of DemandScience go as expected?

Yes

Would you buy DemandScience again?

Yes

DemandScience Activate is a fantastic solution for filling your marketing and sales funnel with high-quality marketable leads, specific to your TAM. These leads are appropriate for marketing nurture and engagement - if you are expecting them to convert immediately to meetings, this is not the right program - but this is true for any program like this.