Echobox helped us grow our news website
December 03, 2022

Echobox helped us grow our news website

Marko Prelevic | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Overall Satisfaction with Echobox

As a news organization with an online presence, we were heavily dependent on social media for the growth of our website. For years, we were losing a lot of time scheduling and publishing posts on Facebook, Twitter and other social media pages. It was an arduous job. We are also a relatively small company, where every pair of hands counts, and we had to have a person dedicated just to sharing posts. With Echobox, all of this was automated. But even more importantly, we were able to receive the new data which actually helped us grow our website even more. Nowadays we are attracting more readers, and they can expect better and juicier headlines because of what we learned from Echobox. It is also a very intuitive tool, which meant that even our less experienced colleagues could start using it right away.
  • Sharing posts on social media
  • Measuring the potential popularity of articles on social media and websites
  • Managing several different social media easily and instantly
  • The interface could be better and more up to date
  • Since it is based on AI, it could benefit from more users, which would mean better suggestions
  • I know everyone speaks English now, but customer support in more languages, like Serbian, could come in handy
  • Easy sharing of posts to social media
  • Ability to manage several different social media with just one click
  • It is fast and reliable
  • We've managed to double the growth our website and attract more readers
  • There's no need for a journalist to lose precious time sharing their own stories
  • It made promoting our magazine and our stories much easier
To be completely honest, we've stumbled upon Echobox because some other media houses in Serbia were already using it. They were kind enough to offer us a trial and we were very satisfied with initial reactions, both from our staff and from our readers. Therefore it was a no-brainer and we did not look for an alternative.

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If you are looking to semi-automate the process of sharing posts on social media like Facebook and Twitter, I believe there is no better tool to do that. Our journalists really took to it after just a couple of days, and now we cannot imagine our website and social media profiles without Echobox.

On the other hand, we've still not tested what it can do with Instagram and LinkedIn, and with the particularity of these two networks, I'd still hold my judgment on that.