Fast, easy to use, and efficient! Funnel your IQ and reap the benefits.
April 12, 2022

Fast, easy to use, and efficient! Funnel your IQ and reap the benefits.

Anonymous | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User

Overall Satisfaction with Funnel IQ

As an agency, we work with countless data sources that are scattered around with different logins, interfaces, and exporting features. By pushing our data into a central place, we’re able to use a single platform with a single login and a single set of features to access all of our data. We can create common rules across data sources (product, country, campaign type, etc.) and then view a combined view of multiple data sources in a single, unified table.
  • You can schedule exports to Google Sheets, Data Studio, or any Data warehouse.
  • They offer a dedicated account manager.
  • They already support many of the data sources that we use as well as supporting custom data sources.
  • We have sometimes run into problems with our data exports, given the volume of data. we are handling. However, there have been improvements in this area.
  • Live support for quick questions would be helpful.
  • I like that it puts actionable steps into our goals.
  • It prevents things from falling through the cracks.
  • There are sometimes minor glitches but no real issues.
Tag manager has a steeper learning curve and the knowledge base there isn't as good as Funnel IQ.

Do you think Funnel IQ delivers good value for the price?

Yes

Are you happy with Funnel IQ's feature set?

Yes

Did Funnel IQ live up to sales and marketing promises?

Yes

Did implementation of Funnel IQ go as expected?

Yes

Would you buy Funnel IQ again?

Yes

Configuring it is straightforward: fast, easy, intuitive. You can import data from many sources.
Assistance is quite fast and reliable. They resolve issues very efficiently.
Funnel IQ has helped us understand our marketing investments. Instead of x number of dashboards, we now have one that combines all the data – which is only possible due to Funnel's technology. It's can be applied to most use cases.

Funnel IQ Feature Ratings

Tag library
7
Tag variable mapping
6
Ease of writing custom tags
7
Rules-driven tag execution
8
Tag performance monitoring
9
Page load times
9
Mobile app tagging
9
Library of JavaScript extensions
7
Event tracking
10
Mobile event tracking
10
Data distribution management
7
Universal data layer
7
Automated error checking
8
Role-based user permissions
9