Item: Funnel IQ
Rating: 8
Author: Mario Benetto

Use Cases and Deployment Scope

Thanks to Funnel IQ we obtain the information
about what our public and potential buyers like and dislike about our platform,
as well as sales, revenue and CRM analytics. In addition to this, we got access to knowing at
what point in the purchase funnel they have decided to go ahead with the
purchase or simply cancel it or leave it for later. Funnel IQ has helped us
understand the investments in advertising marketing that we make in our
business and where each investment we make in this aspect goes, in addition to
obtaining information and results on the relationship and connection of our
products with customers and our public.

Pros and Cons

Analysis of the entire purchase funnel, showing specific data of each process and what that means.
Indicent and problem tracking.
Integration with other tools
Ease of access to data and analytics

Improvable loading times.
Limited data export options.
No integration with some languages.
Occasional connection failures.

Return on Investment

Optimization of processes.
Measure the trust of our customers in our brand
Ease and security when taking our next step in Marketing.

Alternatives Considered

Microsoft Power BI

Both programs have their similarities and each one wins in different aspects, everything must be said. But when it comes to illustrating and designing a Marketing campaign, the ease and security that Funnel IQ has given us has been very different from that of its competition, this may be in part due to its complementary tools and how User-Friendly it is. platform for all types of users, and how it helps to understand each process and stage of Marketing.

Key Insights

Do you think Funnel IQ delivers good value for the price?

Yes

Are you happy with Funnel IQ's feature set?

Yes

Did Funnel IQ live up to sales and marketing promises?

Yes

Did implementation of Funnel IQ go as expected?

I wasn't involved with the implementation phase

Would you buy Funnel IQ again?

Yes

Other Software Used

TubeBuddy, Microsoft Excel, Amplify CRM

Usability

Without a doubt, the accessibility and usability of Funnel IQ is one of the best on the market. When my team and I began to use this tool, we were immediately able to begin to understand each process and the usefulness that each tool gave us, in addition to being able to observe how the learning curve was not too steep, and everyone could access its use without difficulties.

Support Rating

In our case, the support was quite good, it was not excellent but we do not have any type of complaint about this, the process was quite smooth and we felt supported throughout the process of implementing the tool in our work, having our doubts resolved in a matter of minutes, something that is really appreciated in processes like these.

Likelihood to Recommend

In our case, we use Funnel IQ to collect data and information about different processes and even reactions from our customers to our marketing funnel. This helps us define what our next step should be and carry out modifications in our strategies, getting closer to our target audience and potential clients.

Usability Pros and Cons

Pros	Cons
Like to use Relatively simple Easy to use Technical support not required Well integrated Consistent Quick to learn Convenient Feel confident using Familiar	None

The Funnel Platform of reference!

Overall Satisfaction with Funnel IQ