[I believe] that this will frustrate your happy customers & waste your time (+ unresponsive support) – stay away from G2!!
Overall Satisfaction with G2 for Buyers
[I believe that] Trustpilot cares too little about fake content, G2 is on the opposite end: they make it excruciatingly painful for your real customers to actually post a review, with highly arbitrary rules for verification. [In my opinion] if you want to frustrate your early adopters and brand evangelists, send them to G2. [In my experience] G2 is particularly badly-suited for companies that sell to sole proprietors, who often have a "email@example.com" email address — one of the many random reasons G2 may reject a review. [I believe that] the dismal support team is highly unresponsive and offers no help when they do reply; they may even ban your customers without explanation! [In my experience] with G2, there's a high likelihood you'll end up with no reviews after wasting hours of your own time and that of your customers. [I would] avoid wasting your time & stay away.
- [In my opinion] Wasting your time
- [In my experience] it will be frustrating your customers
- [In my experience] it has a horrible and arbitrary review process
- [I feel that it] discriminates against solo business owners
- [In my experience] it is painful & time-wasting customer verification
- [I feel that it is] self-righteous and has unresponsive support
- [I feel that it] frustrates customers & wastes their time
- [In my experience] it's a waste of time & money on marketing
- [I believe that it has] horrible support that doesn't respond for days
Do you think G2 for Buyers delivers good value for the price?
Are you happy with G2 for Buyers's feature set?
Did G2 for Buyers live up to sales and marketing promises?
Did implementation of G2 for Buyers go as expected?
Would you buy G2 for Buyers again?
[In my opinion] if you can, avoid *ever* creating a profile on any of these third-party review websites. Online reputation management can be expensive, tedious, and frustrating. Keep all your reviews on your own website, and skip the noise of third-party review platforms. You can use your social profiles (ie. Google, Facebook, LinkedIn) for verified testimonials if needed. If you're really concerned about SEO, simply build your own web pages for reviews. Additionally, creating competitor pages is a great way to ensure you also show up for search queries such as "competitor x reviews." If Capterra or G2 is the only reason you currently show up on the first page of search, your problem is much bigger than reviews: your website needs better SEO content — the worst thing you could do is exacerbate this platform risk by sending your best review content to third-party platforms. [I suggest that] the safest bet is to build your own reviews page, optimize SEO and ignore the noise.