Groove stands out as truly user first for cadencing tools out there.
Overall Satisfaction with Groove
We use Groove across sales, CS and marketing to prospect, expand accounts, CBR check ins, and align marketing campaigns with sales follow up messaging. We heavily utilize the integrations with Gmail and SFDC - still need to get more mature on use of Flows, but that is on our end - not Groove's.
Pros
- Integrations with your core systems (Gmail & SFDC specifically for us).
- Customer Success - both of our CSMs over the past two years have been incredible.
- Feature feedback - they are pretty transparent and consistent with feature updates, the why and how it impacts their users.
Cons
- There can be bugs with the chrome extension that cause users to have to turn off and back on the extension - especially following platform updates.
- Like most cadence tools - it can be tough to navigate for new users fluidly.
- As an admin - I would like more expansive visibility to what flows and templates are out there and their level of availability (still far too user specific on visibility).
- Active selling time is higher due to less admin work needed on activity logging.
- More aligned marketing/Sales messaging.
- Outreach and SalesLoft
Groove focused on integrations and building workflows that fit into the reps' current stack - whereas several of the competitive products out there, you need to really live in their system and switch back and forth between systems. Also, the competitors built their tools largely from a BDR perspective - and Groove is a much more versatile revenue team productivity as a whole (CS, Sales, even some event marketing).
Do you think Groove, a Clari company delivers good value for the price?
Yes
Are you happy with Groove, a Clari company's feature set?
Yes
Did Groove, a Clari company live up to sales and marketing promises?
I wasn't involved with the selection/purchase process
Did implementation of Groove, a Clari company go as expected?
I wasn't involved with the implementation phase
Would you buy Groove, a Clari company again?
Yes
Using Groove
60 - Sales, CS, Account management, Marketing, Executives
3 - salesforce admin, marketing ops admin, enablement program manager (for flow mapping and value-add)
- Consistent messaging across teams to prospects/customers.
- Auto-logging of activities for reps.
- Meeting scheduler.
Comments
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