Overall Satisfaction with Hatchbuck
Hatchbuck is being used by our sales and marketing team to both track leads and sales as well as being used for email automation and marketing to current customers and prospects. It solves the problem of tracking sales and automating the sales process while allowing us to dynamically segment our list.
- Improved email marketing targeting.
- Better customer education based on interests.
Hatchbuck is great at the basics although it is missing some more advances features that I hope are added soon.
Hatchbuck would be a great fit for someone looking to get a better understanding of their customers and their interactions with their site and easily targeting and marketing to specific segments, However it is missing some more advanced features and multiple condition based email marketing campaigns.