Item: Heap
Rating: 8
Author: Rubu Gogoi

Use Cases and Deployment Scope

Heap is mainly used to analyze the user interaction data. It captures the customer data to identify their behaviour to identify the pain points and optimize them for better customer experience

Pros and Cons

Extract data on specific customer activities
Real time reports can be extracted
Providing charts and graphs to understand data points effectively

Comparing data of different time funnel can be optimized
Too much data is generated, which require additional support to segment

Alternatives Considered

Google Analytics

Heap was one the first platform we explored. As our needs were fulfilled and data was customized very easily

To track campaign data and analyze user impressions based on their behaviour. Reports are generated to view conversion rate at every stage. Pain points can be identified to improve customer journey based on these reports

Great Platform to generate User Interaction data and gather actionable Insights

Software Version

Overall Satisfaction with Heap

Use Cases and Deployment Scope

Pros and Cons

Alternatives Considered

Key Insights

Do you think Heap delivers good value for the price?

Are you happy with Heap's feature set?

Did Heap live up to sales and marketing promises?

Did implementation of Heap go as expected?

Would you buy Heap again?

Likelihood to Recommend