Item: Hootsuite
Rating: 10
Author: Debra Reaves

Use Cases and Deployment Scope

I use Hootsuite for attraction marketing and regular marketing. I want a regular presence on social media and Hootsuite allows me to have that. It addresses the issue of staying relevant and visible. By allowing me to schedule in advance, Hootsuite frees up time for me, which is invaluable as I am a small business owner.

Also, Hootsuite provides me with information about the best times to post on different social media platforms, which helps with engagement.

Pros and Cons

Scheduling posts in advance
Educating users about the algorithms on different SM platforms
Educating users about hashtags
Post analytics

Return on Investment

Hootsuite has increased my visibility on several social media platforms.
Hootsuite has allowed me to gain organic followers that I wouldn't otherwise have.

Support Rating

The support is excellent.

Key Insights

Do you think Hootsuite delivers good value for the price?

Yes

Are you happy with Hootsuite's feature set?

Yes

Did Hootsuite live up to sales and marketing promises?

Yes

Did implementation of Hootsuite go as expected?

Yes

Would you buy Hootsuite again?

Yes

Likelihood to Recommend

Hootsuite is an excellent solution for small business owners who want to increase their presence on social media.

Hootsuite allows me to schedule posts at the beginning of the week that will run all week long. This "set & forget" option is REALLY important for me as a small business owner who is wearing many hats.

The education that Hootsuite provides about social media platforms is invaluable as well.

Hootsuite is a Real Hoot for Small Business Owners!

Software Version

Overall Satisfaction with Hootsuite