Hootsuite may be what suits you.
September 14, 2022

Hootsuite may be what suits you.

Ntando Mkhize | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Software Version

Hootsuite Free

Overall Satisfaction with Hootsuite

I run an online content creation blog that caters to small and upcoming businesses. We create and schedule content throughout all our social media platforms (omnichannel). This is where Hootsuite comes in: we can schedule content for social media and be able to direct traffic to our blogs through the use of our careful automation that allows us to connect with our customers so we can direct them to our site where they will explore more solutions for their pain points.
  • Automating media based content.
  • Saving drafts for later automation.
  • Efficiency in seeing all that is happening throughout your socials in one site.
  • More social media support for lesser known socials.
  • Audio support for future podcasting.
  • Efficiency in our online response.
  • We create and automate more content than before.
  • We manage more campaign than before now.
Hootsuite is a really great product. It's completely solid, and it packs more variety for different creatives and their appetite

Do you think Hootsuite delivers good value for the price?

Yes

Are you happy with Hootsuite's feature set?

Yes

Did Hootsuite live up to sales and marketing promises?

Yes

Did implementation of Hootsuite go as expected?

Yes

Would you buy Hootsuite again?

Yes

Hootsuite is a really great app, especially if you are running a start-up: where you do not have time to be physically present on all social media platforms. This is where this app really shines. It brings in all your essential touch points for your campaign, such as mentions and likes, all under one roof. This app really is a lifesaver especially when your brand messaging highly depends on your brand being on most social media platforms.

Hootsuite Feature Ratings

Boolean keyword searches
9
Filtering out noise/spam
7
Sentiment analysis
7
Broad channel coverage
6
Content planning and scheduling
10
Audience targeting
8
Content optimization
10
Workflow management
10
Automated routing and prioritization
8
Customer interaction histories
7
Bulk actions
7
Lead generation
9
Content marketing
8
Paid media management
8
Campaigns and promotions
8
Twitter
9
Facebook
8
LinkedIn
9
Instagram
9
Pinterest
9
YouTube
9
Campaign success analytics
7
Real-time tracking
3
Competitor analysis
3
Role-based user permissions & privileges
5
Mobile access
9