Hootsuite makes managing social more manageable
Updated August 23, 2023

Hootsuite makes managing social more manageable

Joe Brown | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Hootsuite Pro

Overall Satisfaction with Hootsuite

I used Hootsuite for my automotive dealership group's multitude of social media accounts. Hootsuite allowed me to schedule posts, post to numerous accounts, and get more in-depth reporting than what is natively available. We currently have 5 dealerships, each with their own set of social media profiles. Hootsuite makes managing multiple profiles much easier.
  • Schedule posts
  • in-depth reporting
  • post a single post to multiple profiles
  • monitor reviews and comments
  • Google post integration
  • better reporting
  • more efficient and time saving
  • single login for all accounts
Hootsuite is very intuitive and user friendly. The interface is clean and modern.
Hootsuite allows me to manage my companies social media profiles at scale. We are a growing business, and have dozens of social media channels that we manage. A tool like Hootsuite is essential to maintaining a presence on all available platforms.
Very similar, but less expensive.

Do you think Hootsuite delivers good value for the price?

Yes

Are you happy with Hootsuite's feature set?

Yes

Did Hootsuite live up to sales and marketing promises?

Yes

Did implementation of Hootsuite go as expected?

Yes

Would you buy Hootsuite again?

Yes

Hootsuite is a great solution for managing social media profiles. It's more cost effective than many of the competitors.

Hootsuite Feature Ratings

Boolean keyword searches
10
Filtering out noise/spam
Not Rated
Sentiment analysis
10
Broad channel coverage
10
Content planning and scheduling
10
Audience targeting
Not Rated
Content optimization
10
Workflow management
10
Automated routing and prioritization
10
Customer interaction histories
10
Bulk actions
10
Not Rated
Lead generation
Not Rated
Content marketing
Not Rated
Paid media management
Not Rated
Campaigns and promotions
Not Rated
Twitter
10
Facebook
10
LinkedIn
10
Instagram
10
Pinterest
Not Rated
YouTube
Not Rated
Campaign success analytics
10
Real-time tracking
10
Competitor analysis
Not Rated
Role-based user permissions & privileges
10
Mobile access
10

Hootsuite ROI and Support

As our business grew, so did our social media presence. It became impossible to manage the multiple platforms for our multiple brands. Hootsuite allowed me to manage our company social media at scale.
I have a chat provider that manages the messaging portion of our social media, so I don't have much experience with Hootsuite Inbox, Assignments, Saved Replies or Conversation Tags. It is nice to be able to audit the performance of my chat provider in one place using Hootsuite.
Hootsuite was easy to deal with.
The implementation process was pretty straightforward. As I recall, the system walks you through setting up your various accounts. I was able to add all of my accounts with minimal issues.The implementation process was pretty straightforward.
They were friendly and helpful.

Using Hootsuite

3 - Social media team.
1 - I am responsible for managing our Hootsuite account in-house.
  • Social meda posting
  • Scheduling content
  • Collaborating with my social media team
  • Reporting
  • Better reporting than what is natively available
  • Managing even more profiles and brands
I have been perfectly satisfied with Hootsuite, and will continue using them going forward.

Evaluating Hootsuite and Competitors

  • Scalability
  • Integration with Other Systems
  • Ease of Use
Hootsuite is very user friendly and reasonably priced.
I'd likely choose Hootsuite again.

Hootsuite Support

Support is responsive and helpful.
ProsCons
Quick Resolution
Good followup
Knowledgeable team
Problems get solved
No escalation required
Immediate help available
Support understands my problem
Support cares about my success
Quick Initial Response
None
I did not purchase premium support. I didn't feel the need justified any additional expense. I am satisfied with the level of support from the standard package.
Setting up Hootsuite was pretty straightforward. I ran into one hiccup setting up an account early on, and it was resolved quickly.

Using Hootsuite

ProsCons
Like to use
Relatively simple
Easy to use
Technical support not required
Well integrated
Consistent
Quick to learn
Convenient
Feel confident using
Familiar
None
  • User interface
  • Scheduling
  • Collaborating
  • Nothing comes to mind
Yes - It works well, but I find it much easier to work on a larger screen. It's nice to have the mobile option.