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Know thy customer with hotjar!
July 06, 2022

Know thy customer with hotjar!

John Silva, MBA | TrustRadius Reviewer
Score 8 out of 10
Vetted Review
Verified User

Overall Satisfaction with Hotjar

My web team used Hotjar to track user behavior on our company website (which specific page they visited) Then we leverage that online behavior to create cohorts for cross selling campaigns base on which product page was visit on the website
  • Heatmap analytics
  • Surveys triggered based on user action
  • Use filters as segments
  • Session recording didn’t work well
  • Affected site performance
  • Interface confusing
  • Page usage tracking
  • Heatmap
  • Collect user feedback
  • Our conversion on events grew 10% with use of specific cohorts from hotjar

Do you think Hotjar delivers good value for the price?

Yes

Are you happy with Hotjar's feature set?

Yes

Did Hotjar live up to sales and marketing promises?

Yes

Did implementation of Hotjar go as expected?

Yes

Would you buy Hotjar again?

Yes

We used to monitor which product page dentists would access to gauge their knowledge and understanding of our products (dental laboratory). We then matched this to our direct mail cross selling campaigns to target very specific cohorts with invitation to courses and seminars.