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HubSpot offers Marketers a way to Prove their value, creates tangible ROI for marketing efforts
Updated May 30, 2017

HubSpot offers Marketers a way to Prove their value, creates tangible ROI for marketing efforts

Alissa Gavrilescu | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Professional

Overall Satisfaction with HubSpot

  • Hubspot finally has given markers a way to show the value and ROI of their marketing efforts - from web traffic, to social media.
  • HubSpot has given us the tools to drive leads for our sales team. We have created true value to the organization that impacts the bottom line.
  • The training and support us unparalleled. We feel as though HubSpot and their team is an extension of our marketing team. They go beyond providing software ,they give you marketing strategy and tools to achieve your goals.
  • HubSpot's annual conference, Inbound, transformed my team's passion. They were inspired, excited and came back armed with tools to take our HubSpot efforts to the next level. It was truly one of the best conferences I have attended in my career.
  • The system is user-friendly making your marketing efforts simple to deploy. I especially like having all of our marketing efforts and data houses in one system - from web analytics to CRM, to CMS...it's all on one place which makes my job easier.
  • Hubspot can be very glitchy in IE which is frustrating. I avoid running the program in IE as I often have to stop and log in from Firefox to complete my task.
  • We had issues when they migrated our blog over to the COS system. It was a pretty rough transition however the HubSpot team worked hard to correct the issues.
  • We have been able to increase organic traffic (by 18%) and tie that traffic into lead conversions.
  • We have been able to create a lead-gen system for our sales team and track the leads through the lifecycle...something we have not been able to do before HubSpot.
  • We have a much deeper and richer understanding of our customer which has impacted almost every department in our organization from our call center to our sales team.
Plan on spending at least 3 months to go through the training, especially if your marketing department has other goals to meet outside of Inbound Marketing. It took us a few months to set up, to gain momentum, complete training and implement HubSpot. It was well worth the investment in time. Also plan to attend their Inbound annual conference. It was worth every penny and the impact it made on me as well as my team was immeasurable

Using HubSpot

Hubspot's ability to manage content, track leads, create webpages and gain insight to our online customer is invaluable. There is truly no other system in the market that does everything HubSpot offers. Hubspot is a system that allows our team to create value for the organization, generate leads for our sales team, and increase revenue. What's not to love about that?

HubSpot Support

What I like the most about HubSpot's customer service is when you speak to anyone in the company, you feel like you're dealing with the same brand - there is a clear alignment with the company's value prop and their service. The service team seems genuinely interested in helping you, getting to know you.
ProsCons
Quick Resolution
Good followup
Knowledgeable team
Problems get solved
Kept well informed
No escalation required
Immediate help available
Support understands my problem
Support cares about my success
Quick Initial Response
None
No - The support is included - and wonderful. Be it by email, phone, or account manager, it's all really helpful, fast and effortless. Even better: it's free. They also allow you to track your support tickets online which gives you clarity on what's going on so you dont feel the need to follow up or call again.
Yes - Yes, it was a quick fox even though it was a global bug...I was impressed with the communication they provided, alerts, and resolution. They were speedy in getting it fixed and made sure you knew everything you needed to know along the way. Very impressive communications around their bug and site issues.
We had questions about our dashboard and the service team spent a lot of time understanding how we collect leads so they answered us properly. They went into our account, followed along, and made sure we were aligned in the question and the issue. They even sent me additional resources after to help for the future.