Overall Satisfaction with HubSpot
Hubspot is used across our organization in Sales, Customer Support and Marketing. Sales Team uses it to follow up on renewal accounts, as well as track daily sales made. The Customer Support team uses it to take inbound support requests and respond via email. In addition, we have implemented customer surveys and the knowledge base. Marketing uses Hubspot for landing pages, blog, forms, and email marketing.
- Landing pages. Super easy to make using HubSpot templates. Templates themselves are also relatively easy to develop.
- Drip/Nurture email campaigns. Easy to set up and maintain.
- Reports and Dashboards are easy to implement and useful.
- Despite the fact that Hubspot allows you to have multiple domains, for example, landing pages for two or more domains along with an email from those domains, it only allows for one subscription domain. So, if you don't want to share your domain info between domains, there is no way to have an email subscription page.
- Domain issue also applies to the knowledge base. Only one knowledge base allowed in your account. So if you have multiple domains, you can't have multiple knowledge bases.
- Can't A/B test emails in automated email sequences, only email blast deployments.
- Hubspot has allowed us to develop dashboards that have given us better insight into our sales number.
- Using the marketing dashboard, I was able to see when leads from our Google Ads were tanking and immediately begin an investigation into the issue.
- Using reports from other departments, I could determine how good my Ads leads were and whether to pursue additional display campaigns, etc.
- Marketo and Oracle Eloqua
My personal ranking for marketing automation is 1) Marketo, 2) Hubspot and 3) Eloqua. Hubspot is great for small businesses and even medium-sized business. Once you reach 500 or more, you're probably going to want Marketo. I wouldn't recommend Eloqua to any business that can't dedicate a 10 person team to figuring out how to use it effectively.
25,000 to 100,000
HubSpot Marketing Hub Feature Ratings
Using HubSpot
9 - Sales, Customer Support and Marketing
1 - No special skills are required. Must be technically savvy.
- Email Blasts and Landing Pages
- Email Nurture
- Customer Support
- Knowledge Base
- Full Sales Team utilizing CRM for sales lifecycle
HubSpot Support
Pros | Cons |
---|---|
Quick Resolution Good followup Knowledgeable team Problems get solved Kept well informed No escalation required Immediate help available Support understands my problem | Slow Initial Response |
No - It's not necessary. We don't need support that often, and when we do, regular support is timely and helpful.