Item: HubSpot CRM
Rating: 8
Author: Verified User

Use Cases and Deployment Scope

We use it to manage all our applications for our product and our Support Team uses it for support purposes (tickets and emails). We also use HubSpot for manual reporting and understanding the past behaviors of our customers.

Pros and Cons

We can add any properties to a customer profile and use that for reporting and tracking.
Historical changes being tracked allows us a lot of visibility into the actions of our customers that then allows us to make adjustments for improvement.

Exporting reports can take a lot of time and the fact that they are emailed to you if they are too large (which most are) adds a significant amount of lag time.

Return on Investment

Hubspot has allowed us to scale small-scale resolutions and dive into specific one-off issues we are seeing.
Hubspot has allowed us to organize our growth and keep a close eye on it both from a birds-eye view and individual user bases.

Usability

Significantly easier to use! Easier on the eyes and far more user-friendly than most CRM products I've used in the past. Reporting is significantly more robust and provides a lot of customization.

Alternatives Considered

I personally haven't looked at any others in recent years because we are satisfied with HubSpot.

Key Insights

Do you think HubSpot CRM delivers good value for the price?

Yes

Are you happy with HubSpot CRM's feature set?

Yes

Did HubSpot CRM live up to sales and marketing promises?

I wasn't involved with the selection/purchase process

Did implementation of HubSpot CRM go as expected?

I wasn't involved with the implementation phase

Would you buy HubSpot CRM again?

Yes

Likelihood to Recommend

HubSpot is great for reporting and tracking. Love the ability to use filters and be able to really narrow down a group. It does require a lot of work from our tech team to get all of that information automatically and accurately into HubSpot.

HubSpot is easy and friendly! We are lucky to have them.

Overall Satisfaction with HubSpot CRM