Item: HubSpot CRM
Rating: 8
Author: Scott Soltz

Use Cases and Deployment Scope

HubSpot CRM is primarily being used by our sales and proposals organization. It allowed us to move from a network system into a cloud-based system, making access significantly better for our remotes salespersons. Additionally, we allow other department leads to view the dashboards for free so they can see some hit rates and other metrics.

Pros and Cons

Log calls.
Easy to use.
Sales Activity and Win Rate Dashboards.

Quote tracking can be clunky.
Not "if" based customizations when used with quotes.
Built-in quote system doesn't work for custom products.

Return on Investment

It has allowed us to understand our success rates and salesperson activity in a way we weren't able to understand previously.
It has driven our cost for CRM down while also being far simpler to use.

Usability

HubSpot CRM is super easy to use. We set it up in a week. This is one of its biggest strengths.

Alternatives Considered

Easier to use and lower cost. WAY easier to implement. More cloud-friendly for our systems. Clearer pricing structure. Easier to scale with salespeople. Less functionality and customization.

Key Insights

Do you think HubSpot CRM delivers good value for the price?

Yes

Are you happy with HubSpot CRM's feature set?

Yes

Did HubSpot CRM live up to sales and marketing promises?

Yes

Did implementation of HubSpot CRM go as expected?

Yes

Would you buy HubSpot CRM again?

Yes

Other Software Used

LinkedIn Sales Navigator

Likelihood to Recommend

It's a very easy-to-use system that is highly effective for a moderate-sized organization that does not need all the bells and whistles of the more expensive customizable systems. We needed a system that took us to the cloud and allowed our 5-person sales team to easily log information and reports. These reports are only reviewed by one or two people. It took no more than a week to get the system up and running, which was amazing. The data tracking of wins and activities is seamless to implement and helps with our oversight of the sales department.

Easy to implement, fast results.

Overall Satisfaction with HubSpot CRM